Tm hiu v SCM

A. L THUYT I. Qun l chui cung ng (SCM) l g? Qun l chui cung ng (SCM) l s phi hp tt c cc hot ng v cc dng thng tin lin quan n vic mua, sn xut v di chuyn sn phm. SCM tch hp nhu cu hu cn ca nh cung cp, nh phn phi v khch hng thnh mt qu trnh lin kt. SCM l mng li cc iu kin d dng cho vic thu mua nguyn vt liu, chuyn nguyn vt liu tr thnh sn phm trung gian v cui cng phn hi n khch hng. II. Ngun gc ca SCM SCM l mt giai on pht trin ca lnh vc Logistic (hu cn). Logistics c ghi nhn nh l mt chc nng kinh doanh ch yu, mang li thnh cng cho cc cng ty c trong khu vc sn xut ln trong khu vc dch v. U ban kinh t v x hi chu Thi Bnh Dng (Economic and Social Commission for Asia and the Pacific - ESCAP) ghi nhn Logistics pht trin qua 3 giai on: Giaion1: Phn phi (Distribution) l qun l mt cch c h thng cc hot ng lin quan vi nhau nhm m bo cung cp sn phm, hng ho cho khch hng mt cch hiu qu nht. Giai on ny

bao gm cc hot ng nghip v sau: Vn ti Phn phi Bo qun hng ha Qun l kho bi Bao b, nhn mc, ng gi. Giai on 2: H thng Logistics Giai on ny c s phi kt hp cng tc qun l ca c hai mt trn vo cng mt h thng c tn l Cung ng vt t v Phn phi sn phm. Giai on 3: Qun tr dy chuyn cung ng (SCM) Theo ESCAP th y l khi nim mang tnh chin lc v qun tr chui quan h t nh cung cp nguyn liu n v sn xut - n ngi tiu dng. Khi nim SCM ch trng vic pht trin cc mi quan h vi i tc, kt hp cht ch gia nh sn xut vi nh cung cp, ngi tiu dng v cc bn lin quan nh cc cng ty vn ti, kho bi, giao nhn v cc cng ty cng ngh thng tin. III. Mc tiu v vai tr ca SCM 3.1 Mc tiu ca SCM - Gim chi ph: ti thiu cc h thng iu hnh, lp li cn i v ci tin cht lng. - Gim thi gian: chu trnh t hng theo phn phi, ci tin dng tin mt. - Tha mn cc nhu cu khch hng theo cch thc c th c li nhun. - Gim chi ph tng n v: iu khin chi ph n mc thp nht ch th cho dch v c yu cu. 3.2 Vai tr ca SCM SCM s cung cp gii php cho ton b cc hot ng u vo ca doanh nghip, t vic t mua hng ca nh cung cp, cho n cc gii php tn kho an ton ca cng ty. Trong hot ng qun tr ngun cung ng, SCM cung cp nhng gii php m theo , cc nh cung cp v cng ty sn xut s lm vic trong mi trng cng tc, gip cho cc bn nng cao hiu qu sn xut kinh doanh v phn phi sn phm/dch v ti khch hng. SCM tch hp h thng cung ng m rng v pht trin mt mi trng sn xut
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kinh doanh thc s, cho php cng ty ca bn giao dch trc tip vi khch hng v nh cung cp c hai phng din mua bn v chia s thng tin. Ngoi ra, SCM cn h tr c lc cho hot ng tip th, c bit l tip th hn hp ( Product, Price, Promotion, Place). Chnh SCM ng vai tr then cht trong vic a sn phm n ng ni cn n v vo ng thi im thch hp. Mc tiu ln nht ca SCM l cung cp sn phm/dch v cho khch hng vi tng chi ph nh nht. im ng lu l h thng SCM ha hn tng bc nng cao hiu qu hot ng sn xut ca cng ty v to iu kin cho chin lc thng mi in t pht trin. y chnh l cha kho thnh cng cho B2B. Tuy nhin, nh khng t cc nh phn tch kinh doanh cnh bo, chic cha kho ny ch thc s phc v cho vic nhn bit cc chin lc da trn h thng sn xut, khi chng to ra mt trong nhng mi lin kt trng yu nht trong dy chuyn cung ng. SCM s iu phi kh nng sn xut c gii hn v thc hin vic ln k hoch sn xut - nhng cng vic i hi tnh d liu chnh xc v hot ng ti cc nh my, nhm lm cho k hoch sn xut t hiu qu cao nht. Khu vc nh my sn xut trong cng ty ca bn phi l mt mi trng nng ng, trong s vt c chuyn ho lin tc, ng thi thng tin cn c cp nht v ph bin ti tt c cc cp qun l cng ty cng a ra quyt nh nhanh chng v chnh xc. SCM cung cp kh nng trc quan ho i vi cc d liu lin quan n sn xut v khp kn dy chuyn cung cp, to iu kin cho vic ti u ho sn xut ng lc bng cc h thng sp xp v ln k hoch. N cng mang li hiu qu ti a cho vic d tr s lng nguyn vt liu, qun l ngun ti nguyn, lp k hoch u t v sp xp hot ng sn xut ca cng ty. Mt tc dng khc ca vic ng dng gii php SCM l phn tch d liu thu thp c v lu tr h s vi chi ph thp. Hot ng ny nhm phc v cho nhng mc ch lin quan n hot ng sn xut (nh d liu v thng tin sn phm, d liu v nhu cu th trng) p ng i hi ca khch hng. C th ni, SCM l nn tng ca mt

chng trnh ci tin v qun l cht lng - Bn khng th ci tin c nhng g bn khng th nhn thy.

IV. Cu trc ca SCM Mt dy chuyn cung ng sn xut bao gm ti thiu ba yu t: nh cung cp, bn thn n v sn xut v khch hng.

Nh cung cp: l cc cng ty bn sn phm, dch v l nguyn liu u vo cn thit cho qu trnh sn xut, kinh doanh. Thng thng, nh cung cp c hiu l n v cung cp nguyn liu trc tip nh vt liu th, cc chi tit ca sn phm, bn thnh phm. Cc cng ty cung cp dch v cho sn xut, kinh doanh c gi l nh cung cp dch v.

n v sn xut: l ni s dng nguyn liu, dch v u vo v p dng cc qu trnh sn xut to ra sn phm cui cng. Cc nghip v v qun l sn xut c s dng ti a ti y nhm tng hiu qu, nng cao cht lng sn phm, to nn s thng sut ca dy chuyn cung ng.

Khch hng: l ngi s dng sn phm ca n v sn xut. V. Cc thnh phn c bn ca SCM a. Sn xut Sn xut l kh nng ca dy chuyn cung ng to ra v lu tr sn phm. Phn xng, nh kho l c s vt cht, trang thit b ch yu ca thnh phn ny. Trong qu trnh sn xut, cc nh qun tr thng phi i mt vi vn cn bng gia kh nng p ng nhu cu ca khch hng v hiu qu sn xut ca doanh nghip. b. Vn chuyn y l b phn m nhim cng vic vn chuyn nguyn vt liu, cng nh sn phm gia cc ni trong dy chuyn cung ng. y, s cn bng gia kh nng p ng nhu cu v hiu qu cng vic c biu th trong vic la chn phng thc vn chuyn. Thng thng c 6 phng thc vn chuyn c bn:

ng bin: gi thnh r, thi gian vn chuyn di v b gii hn v a im giao nhn.

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ng st: gi thnh r, thi gian trung bnh, b gii hn v a im giao nhn. ng b: nhanh, thun tin. ng hng khng: nhanh, gi thnh cao Dng in t: gi thnh r, nhanh, b gii hn v loi hng ho vn chuyn (ch dnh cho d liu, m thanh, hnh nh).

ng ng: tng i hiu qu nhng b gii hn loi hng ho (khi hng ha l cht lng, cht kh..). c. Tn kho Tn kho l vic hng ho c sn xut ra tiu th nh th no. Chnh yu t tn kho s quyt nh doanh thu v li nhun ca cng ty bn. Nu tn kho t tc l sn phm ca bn c sn xut ra bao nhiu s tiu th ht by nhiu, t chng t hiu qu sn xut ca cng ty bn mc cao v li nhun t mc ti a. d. nh v Bn tm kim cc ngun nguyn vt liu sn xut u? Ni no l a im tiu th tt nht? y chnh l nhng yu t quyt nh s thnh cng ca dy chuyn cung ng. nh v tt s gip quy trnh sn xut c tin hnh mt cch nhanh chng v hiu qu hn. f. Thng tin Thng tin chnh l ngun dinh dng cho h thng SCM ca bn. Nu thng tin chun xc, h thng SCM s em li nhng kt qu chun xc. Ngc li, nu thng tin khng ng, h thng SCM s khng th pht huy tc dng. Bn cn khai thc thng tin t nhiu ngun khc nhau v c gng thu thp nhiu nht lng thng tin cn thit.

VI. Nhng bc i c bn khi trin khai SCM Bn cn tun th 5 bc i c bn sau y: 1.K hoch y l b phn chin lc ca SCM. Bn s cn n mt chin lc chung qun l
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tt c cc ngun lc nhm gip sn phm phm, dch v ca bn p ng ti a nhu cu ca khch hng. Phn quan trng ca vic lp k hoch l xy dng mt b cc phng php, cch thc gim st dy chuyn cung ng m bo cho dy chuyn hot ng hiu qu, tit kim chi ph v to ra sn phm c cht lng cao a ti khch hng 2. Ngun cung cp Hy la chn nhng nh cung cp thch hp p ng cc chng loi hng ho, dch v u vo m bn cn lm ra sn phm, dch v ca bn. Bn nn xy dng mt b cc quy trnh nh gi, giao nhn v thanh ton vi nh phn phi, cng nh thit lp cc phng php gim st v ci thin mi quan h gia bn vi h. Sau , bn hy tin hnh song song cc quy trnh ny nhm qun l ngun hng ho, dch v m bn nhn c t cc nh cung cp, t vic nhn hng, kim tra hng, chuyn chng ti cc c s sn xut n vic thanh ton tin hng. 3. Sn xut y l bc i tip theo, sau khi bn c ngun hng. Hy ln lch trnh c th v cc hot ng sn xut, kim tra, ng gi v chun b giao nhn. y l mt trong nhng yu t quan trng nht ca dy chuyn cung ng, v th bn cn gim st, nh gi cht ch cc tiu chun cht lng ca thnh phm, cng nh hiu sut lm vic ca nhn vin. 4. Giao nhn y l yu t m nhiu ngi hay gi l hu cn. Hy xem xt tng kha cnh c th bao gm cc n t hng, xy dng mng li ca hng phn phi, la chn n v vn ti a sn phm ca bn ti khch hng, ng thi thit lp mt h thng ho n thanh ton hp l. 5. Hon li y l cng vic ch xut hin trong trng hp dy chuyn cung ng c vn . Nhng d sao, bn cng cn phi xy dng mt chnh sch n nhn nhng sn phm khim khuyt b khch hng tr v v tr gip khch hng trong trng hp c vn rc ri i vi sn phm c bn giao.

VII. SCM cng tc (Collaborative SCM)

SCM cng tc l hai hoc nhiu cng ty c lp lm vic lin kt vi nhau lp k hoch v thc thi cc hot ng chui cung ng vi s thnh cng ln hn khi hot ng ring l. c im ca qu trnh ny l chia s thng tin, kin thc, ri ro v li nhun. Li ch chung SCM cng tc hng n l cht lng dch v khch hng cao hn v chi ph cho cc hot ng t hn. C th nh vic gim kho, phn phi tt hn bng cch gim s ln chu trnh, tp trung mnh hn vo cc nng lc ct li, ci tin hnh nh chung... Nu c mt im yu ca h thng cng tc ny, th chnh l vic n khng c kim nghim nhiu ln. XIII. Vic ng dng SCM c th gp kh khn g? C s tn nhim ca cc nh cung cp v i tc: Vic t ng ho dy chuyn cung ng kh phc tp v kh khn. Nhn vin ca bn cn thay i cch thc lm vic hin ti, v nhn vin ca cc nh cung cp m bn b sung vo mng li cng cn c nhng thay i tng t. Ch nhng nh sn xut ln nht v quyn lc nht mi c th buc cc nh cung cp khc chp hnh theo nhng thay i c bn nh vy. Hn th na, mc tiu ca bn trong vic ci t h thng c th khin cc nh cung cp khc lo ngi. V d, s cng tc gia Wal-Mart v P&G lm cho P&G phi gnh vch thm trch nhim qun l hng tn kho - iu m cc nh bn l truyn thng thng t lm. Wal-Mart i hi P&G thay mnh thc hin cng on ny, nhng hng cng em li cho P&G khng t thng tin hu ch v kp thi v nhu cu sn phm ca Wal-Mart, gip cho hot ng sn xut ca P&G c hiu qu v hp l hn. Nh vy, mun cc i tc trong dy chuyn cung ng bt tay vi mnh, bn phi chun b tho hip v gip h hon thnh cc mc tiu ca h. Ni b cng ty chng li s thay i: Vic ci t cc phn mm qun tr cung ng cng c th gp nhiu kh khn ngay t bn trong cng ty. Nhn vin cng ty quen vi cch giao dch bng in thoi, my fax, cng nh bng hng tp chng t, v h s mun gi nguyn kiu cch lm vic . Nu bn khng th thuyt phc nhn vin rng vic s dng phn mm s gip h tit kim ng k thi gian, mi ngi chc chn khng chp nhn thay i thi quen thng ngy. Kt qu l bn khng th tch ri mi ngi ra khi nhng chic my in thoi, my fax, ch bi v bn c mt phn mm dy chuyn cung ng. iu quan trng l bn cn thuyt phc mi nhn vin hiu tnh nng v tc dng ca vic ci t phn mm SCM.
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Sai lm ngay t lc u: Nhng phn mm SCM m bn a vo s x l d liu ng theo nhng g chng c lp trnh. Cc nh d bo v hoch nh chin lc cn hiu rng, nhng thng tin t i ban u m h c c t h thng ny s cn phi hiu nh v iu chnh thm. Nu h khng lu n mt vi thiu st, khim khuyt ca h thng, h s cho rng h thng ny tht v dng. V d, mt nh sn xut v phn phi xe hi ln trn th trng ci t mt ng dng phn mm d on nhu cu phn tch trc kh nng cung ng ca mt sn phm c th. Khng lu sau, c khch hng cp nht mt n t hng vi s lng sn phm ln bt thng. Ch da trn n hng , h thng lp tc phn hi vi d on rng nhu cu th trng v sn phm ny tng vt. Gi s cng ty c my mc lm theo kt qu do h thng a ra, h s gi cc n t hng khng chnh xc ti cc nh cung cp trong dy chuyn cung ng t mua nguyn vt liu sn xut. Cng ty ny cui cng pht hin ra sai st, nhng ch sau khi mt nh d on nhu cu th trng gt b nhng con s ca h thng i v s dng cc d liu ca ring ng. Cng ngh no s nh hng n Dy chuyn Cung ng? Cng ngh ni bt chnh l RFID (Radio Frequency Identification - Nhn dng tn s sng v tuyn). y l mt k thut nhn dng sng v tuyn t xa, cho php c d liu trn con b in t m khng cn tip xc trc tip vi n nh s tr gip ca sng v tuyn khong cch t 50cm ti 10m, ty theo dng nhn. B nh ca con b c th cha t 96 n 512 bit d liu, nhiu gp 64 ln so vi mt m vch. Bn cnh , thng tin lu gi trn con b c th c sa i bng s tng tc ca mt my c. Dung lng lu tr cao ca nhng nhn thng minh ny s cho php chng cung cp cc thng tin a dng nh thi gian lu tr, ngy bn, gi v thm ch c nhit sn phm. Vi cng ngh mi, cc th RFID c th ni chnh xc sn phm l g, n ang nm u, khi no ht hn, hay bt c thng tin no m bn mun lp trnh cho n. Cng ngh RFID s truyn ti v s d liu v a im bn hng, ni sn phm, cng nh cc chi tit khc trong dy chuyn cung ng. Ni cch khc, n s c tc ng rt ln ln dy chuyn cung ng. Tuy nhin, hai ro cn ln nht ngn tr s pht trin rng ri ca RFID l chi ph xy dng c s h tng v thiu cc chun mc chung c tt c cc ngnh cng nghip chp nhn.

B. LIN H THC T: M hnh SCM ca Dell

I.Gii thiu Dell Dell c thnh lp nm 1984 bi Michael Dell v l tp on ln th hai trn ton cu v lnh vc thit k, sn xut v phn phi phn cng my tnh, vi th phn ton cu l 13.1% (vi doanh s bn trong qu 1 2009 l 8,79 triu sn phm). 1985-- t doanh thu 6 triu USD. 1986-- t doanh thu 70 triu USD; tp trung vo phn khc lp rp PC. 1990-- t doanh thu 500 triu US; v m rng cc dng sn phm 1996-- Dell hot ng trc tuyn; Thu c doanh s bn hng trc tuyn 1 triu USD/ ngy; t doanh thu 5.3 t USD. 1997-- Hot ng bn hng trc tuyn t doanh s 3 triu USD/ ngy; t mc tng trng nm th 3 lin tip trn 50%; t doanh thu 7.8 t USD. 2005- - t doanh thu 49.2 t USD 2006- - c Tp ch Forbes bnh chn l 1 trong 25 tp on ln nht th gii. 2007- - Tng thu nhp ca Dell t 14.4 t USD, li nhun ln ti 687 triu USD. Hin nay, Thng hiu Dell ni ting trn khp ton cu v tr thnh mt thng hiu mnh trn th trng CNTT. T hp my tnh Dell Computer Corporation trc y c xy dng thnh Tp on cng ngh thng tin Dell Inc vi hng trm chi nhnh t ti cc quc gia thuc khu vc chu M, chu , chu u, chu Phi v chu i Dng. Th trng ca Dell S thng mi ha ca Internet v ph bin ca web gip cho Dell c c hi m rng th trng v tng th phn. Dell tp trung vo th trng ln nh Hoa K, chu u, chu - Thi Bnh Dng, Nht, Trung ng v Chu Phi.
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Khch hng ca Dell Cc nhm khch hng chnh gm c: - C nhn s dng cho gia nh v vn phng. - Cc doanh nghip nh, di 200 nhn vin. -Cc doanh nghip va v ln, trn 200 nhn vin. - Cc t chc chnh ph, gio dc v y t. Tt c u thc hin giao dch qua mng ti website www.dell.com thng qua h thng catalogue in t v x l n hng t ng. Dell cng trin khai h thng u gi in t ti www.dellauction.com thu ht khch hng v cng c thng hiu Sn phm kinh doanh

Laptop

Desktop

Monitor

Printer

May ch

Cc thit b my tnh

M hnh kinh doanh ca Dell

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M hnh kinh doanh trc tip ca Dell kt hp nhiu yu t nhm cung cp nhng sn phm c gi tr tt nht cho khch hng. l nhng sn phm c ty bin vi mc gi thp, thm vo l hnh thc giao hng nhanh v dch v khch hng hon ho. Vi phng thc hot ng theo m hnh kinh doanh trc tip, tt c cc sn phm ca Dell cung cp cho khch hng u c sn xut theo n t hng. Cch thc ny a tp on my tnh Dell tr thnh nh sn xut v phn phi trc tip cc h thng my tnh ln nht th gii. II. Qun tr chui cung ng ca Dell 2.1 Qun l n t hng Khch hng c th gi in thoi ti chi nhnh Dell hay truy cp ti www.dell.com t hng chic my tnh vi cu hnh m mnh mong mun. Trong vng 4 ngy chic
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my s c giao tn tay khch hng. y, khch hng c cung cp catalog v sn phm m dell cung cp, ty chnh sn phm theo mun v t hng. Dell s lp rp sn phm v vn chuyn n cho khch hng sn phm ng nh khch hng yu cu n t hng ca khch hng t hng qua website s c h thng ca Dell t ng cp nht. Cn i vi nhng n hng t qua in thoi s c thc hin th cng. Sau khi nhn n t hng ca khch, Dell tp hp cc n hng li, kim tra v thng k s lng khch hng t hng v gi cc yu cu v s lng hng ha ti cc nh cung ng h sn xut. Mi thng tin s c sao chp, lu gi. Khi kim tra xem sn phm khch hng t hng c trong kho hay cha, nu cha, cng ty c th t hng lun vi cc nh cung ng ch khng phi i n kt thc cc thao tc khc. Vic lm ny gip cho Dell hn ch rt nhiu v s lng sn phm tn kho cng nh gim bt gnh nng v chi ph kho bi. 2.2 Qun l nh cung cp Cc nh cung ng ca Dell t cc tp on sn xut my tnh v linh kin nh Intel, AMD cho vi x l; Seagate, Maxtor, Quantum .. cho cng; Samsung, Toshiba, Micron cc chip RAM; Sony, Phillips, Nokia, Samsung, Acer cho mn hnh; SCI, Solectron cho cc linh kin my in; Hon Hai cho cc thng my tnh v u ni; Microsoft cho cc phn mm v h iu hnh; V nhiu cc nh sn xut thit b gc (OEM) i Loan cho cc linh kin khc. Cc Laptop gi r ca Dell dc sn xut bi cc nh cung ng ca i Loan (nh Quanta; Arima), trong khi , cc my tnh cao cp th c gia cng bn ngoi v Dell lm cc khu cui cng. i vi sn xut PC, Dell phi ph thuc vo s c quyn ca cc nh sn xut chip vi x l nh Intel hay AMD. Dell xy dng cho mnh cc s tch hp o (Virtual Intergration) vi nh cung cp qua h thng SCM.

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Quy trnh giao dch gm 4 bc: 1, "PunchOut" Xc thc cc truy cp ti n hng ca khch hng ti Dell t trnh duyt ca khch hng cho vic mua hng. 2, Order Requisition Cc d liu v gi hng s c chuyn ti cho nh cung cp vo thng h thng ERP ca nh cung cp. 3, Electronic Purchase Order nh cung cp chuyn cho Dell cc n t hng. 4, PO Acknowledgement Dell phn hi li cho nh cung cp Dell s dng h thng SCM ca i2 Technologies. H thng cho php, mi 20 giy, s tin hnh tng hp n hng, phn tch thnh phn n hng cn thit, kim tra tnh trng tn kho ca Dell v cc nh cung ng, sau s t ng to ha n t hng cc linh kin cn thit ti cho nh cung ng thch hp. Cn h thng tip nhn n hng ca nh cung ng s t ng cp nht 2 gi mt ln. S d, h thng c th lm vic nh vy nh, H thng ny c th lin kt thng ti h thng ng dng trn nn tng ERP ca nh cung ng. Nh vy, Nh s lin kt cc k khng kht ny, thay v phi d bo nhu cu t hng, th Dell ch cn ch trng vo vic t hng tc thi. Thm vo , tn kho u vo lun mc ti thiu, v cc

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thnh phm lu kho con s 0 do n hng ca khch hng c thc hin ngay khi c hon thnh. Sau khi nhn c n t hng ca cc khch hng, Dell tp trung n hng v bo cho cc nh cung ng nhp cc thit b v tin hnh lp rp thnh my m khch hng yu cu. n hng ca khch hng c chuyn qua e-mail n nh sn xut, n nh my notebook, cc b phn my tnh ngay lp tc c t t cc trung tm nh cung cp hu cn (SLC - Supplier logistics center) gn . Cc SLC ny ging nh cc khu vc dn cnh. Cc n hng n t trang web www.dell.com hoc qua in thoi. Ngay khi n hng ti, cc nh cung cp ca Dell bit v n. H c mt tn hiu da vo mi b phn trong chic my tnh m bn t, nn h bit ng ci no h phi giao. C 2 gi mt ln, nh my Dell li gi mt e-mail cho cc SLC khc nhau bo mi SLC phi cc chi tit n b phn no v vi s lng bao nhiu trong vng chn mi pht ti. Trong thi gian , xe ti t cc SLC khc nhau chy n nh my ca Dell giao cc chi tit c yu cu c t hng trong 2 gi va qua. Ngay khi cc chi tit n nh my, nhn vin ca Dell mt na gi d cc chi tit, ghi m vch v a chng vo cc thng cho lp rp. Thit k c bn ca bo mch ch v v my, chc nng c bn ca my ca khch hng c thit k theo cc c t bi mt ODM (Original design manufacturer) i Loan.

Nhng thun li v kh khn

Thun li To ra li th cnh tranh so vi cc i th truyn thng da trn: + Khng phi d tr, tn kho mi khu ca chui gi tr. + Khng phi thanh ton trc cho cc nh cung ng trc. + Gim thi gian sn xut, lp rp. Hin nay: + 90% nh cung ng ca Dell chp nhn hnh thc t hng s dng h thng tch hp ca Dell.

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+ C 15 nh cung ng ca Dell chim n 85% gi tr cung ng. Kh khn + H thng i hi phi c s trao i cc thng tin, nhu cu, tnh trng tn kho. + Phi c h thng ERP trn c s trao i d liu in t nh h thng mng Extrant.

V s

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MC LC

A: L THUYT

I. SCM l g?.................................................................................................................1 II. Ngun gc ca SCM1 III. Mc tiu v vai tr ca SCM vi hot ng kinh doanh ....2 IV. Cu trc ca SCM..4 V. Thnh phn c bn ca SCM..4 VI. Nhng bc i c bn khi trin khai SCM....5 VII. SCM cng tc.....6 VIII. ng dng SCM gp kh khn g?.........................................................................7

B:LIN H THC T: M hnh SCM ca Dell

1.Gii thiu...9
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2.Qun tr chui cung ng ca Dell(SCM)... .....11

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