Rim Cr2011 Report

The world in your hands.
2011 corporate responsibility report
This Corporate Responsibility Report contains forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995 and applicable Canadian securities laws relating to the commitment of Research In Motion Limited (RIM) to sustainable practices by improving the economic, social and environmental impacts of its day-to-day operations. The words expect, anticipate, estimate, may, will, should, intend, believe, plan and similar expressions are intended to identify these forward-looking statements. Forward-looking statements are based on estimates and assumptions made by RIM in light of its experience and its perception of historical trends, current conditions and expected future developments, as well as other factors that RIM believes are appropriate in the circumstances. Many factors could cause RIMs actual results, performance or achievements to differ materially from those expressed or implied by the forward-looking statements, including, without limitation, those factors described in the Risk Factors section of RIMs Annual Information Form, which is included in its Annual Report on Form 40-F, and those factors described in the Cautionary Note Regarding Forward-Looking Statements section of RIMs MD&A (copies of which filings may be obtained at www.sedar.com or www.sec.gov). These factors should be considered carefully, and readers should not place undue reliance on RIMs forward-looking statements. RIM has no intention and undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.
Table of Contents
8 Co-CEO message 10 Performance Measurement 12 Business Performance 18 Social Performance 24 Environmental Performance 29 GRI Measurements 35 Appendix A 37 Appendix B
Global Growth. RIM is a company driven by ideas. We believe that innovation and collaboration will foster sustainable growth for our business.
2011 CR REPORT 1
Socially conscious agents of change.
Global.
Free The Children is a shamelessly idealistic agency of social change. The worlds largest network of children helping children. Free The Children inspires and enables young people to become active participants in the betterment of the world. RIM is proud to partner and help build on Free The Childrens record of local and global engagement to take action towards an inspired vision for tomorrow.
Happy to Help Craig Kielburgers story is impressive. He became a social activist at the age of twelve when he was moved by the story of a boy his own age from Pakistan who was slain for speaking out against child labor. Craig felt an immediate responsibility to act. Starting with his own school, he coordinated a group of classmates to join him in what has since become a truly significant and increasingly successful effort to create social change on a global scale. In 1995, Free The Children was formed by Craig and his brother, Marc Kielburger. Free The Children has taken the unique notion of children helping children to affect social change around the world. Its work has resulted in significant changes in two distinct areas, both of which RIM is proud to support. The first and most direct is access to education. The second is an increased level of awareness and engagement that changes the self-view and world outlook of the youth who sign on a shaping mechanism for the leaders of tomorrow. Through domestic empowerment programs and leadership training, Free The Children inspires young people to become socially conscious global citizens as well as agents of change for their peers worldwide. Since 1995, Free The Children has organized motivational speaking tours and in-depth leadership training programs for more than 350,000 young people globally. It has established 3,500 Youth In Action groups across Canada and the U.S. to generate change. More than 207,000 school and health kits have been sent to children in need
ThE bEST OF gOOD INTENTIONS. As a partner of Free The Children, RIM is dedicated to building awareness of and participation for this organization across the company. The goal is to create a dynamic and ongoing relationship based on shared values.
2 RESEARCh IN MOTION LIMITED

aware.
and over 650 schools have been built overseas, providing 55,000 children access to education. Free The Children has contributed to the economic self-sufficiency of 30,000 women in developing countries through micro-loans and alternative income programs. To date, approximately $15 million U.S. has been donated for essential medical supplies in Asia, Latin America and Africa. Free The Children has also provided approximately 1 million people with improved access to clean water, health care and sanitation. All of this has been achieved through an operational structure that sees an average of 91 cents of every dollar going directly to programs that benefit children. Free The Children represents the kind of thinking RIM can proudly support. A multiyear commitment to helping youth is taking shape in a variety of ways. In February 2011, RIM sponsored a Waterloo Region We Day a one-day event designed to launch a year-long set of initiatives and actions as part of the We Schools in Action Program. The day was a rocking, inspirational success, with 6,000 kids from 150 local schools in attendance and 175 volunteers from RIM. Speakers included former U.S. Vice President Al Gore, the Reverend Jesse Jackson and a wide variety of musical performers and entertainment. RIM has also sponsored a program to adopt two villages, one in India and the other in Kenya. In addition to supporting community development activities, RIM is also sponsoring the RIM Build A Village Award, which will allow 50 students in Canada to travel and work directly with the villagers. The students will assist in providing access to basic needs in the context of Free The Childrens four pillars of community development: health care, water and sanitation, education and alternative income. For the participating youth, it will be a vital experience that will change their world view and give them personal empowerment. inclusivity RIM employees and their families were invited to hear Marc Kielburger, co-founder of Free The Children, speak. This event allowed families to learn about Free The Children opportunities and the daily challenges that their underprivileged peers experience on a daily basis. At RIM, we want our team to be proud of the achievements of this partnership. As a corporate sponsor, we support Free The Childrens objective of personal empowerment.
RIM stands behind Free The Childrens inspiring view of the relationship between global responsibility and personal empowerment.
Sarah Moote, Director, Executive Corporate Projects
highlights
Leadership
Children should be given every opportunity to learn that we live in close connection with everyone in the world. Tomorrows leaders will embrace this idea and accept it as a challenge to act.
Technology
Giving the kids the ability to document the details of their foreign experience and share their stories with family and friends magnifies the effects through their network at home.
Change
The best reason for supporting Free The Children is found in the power it has to change the world. RIM shares the belief that together we can build a better future.
2011 CR REPORT 3
Hello.
Inclusion matters.
INSPIRED ThINKINg: The idea of universal access to information the ability to connect and communicate with others regardless of abilities or disabilities can be realized. We have the spirit and the drive to take it on.
Access to information is important to everyone. We seek to have our products and services accessible to the widest possible audience.
In societies around the world, quality of life can be affected by the degree to which members of that society have access to information and communication. Fair and equitable access to such information is critical to a persons ability to participate in society. RIM aims to provide access to our products and services to the widest possible audience. lead from within The Accessibility team at RIM is dedicated to meeting the needs of customers with disabilities. The team engages customers with disabilities directly through usability studies, collaborative research with disability advocacy organizations, public policy working groups, and events within the disability community. These types of varied interactions give the team first-hand knowledge as to how product accessibility can help make a difference in the lives of people who use BlackBerry products and services to stay connected to the world. The Accessibility team is dedicated to bringing accessible BlackBerry solutions to market. Based on feedback and requests from within the hearing loss community, the Accessibility team specified the design of new
and extended vibration settings on BlackBerry smartphones. This enabled customers with hearing loss to customize the experience of incoming notifications relative to their needs. Through participation within the vision loss community, the team was able to develop and launch the Clarity theme for BlackBerry smartphones. This theme features large text and a high-contrast interface. The Accessibility teams input and efforts focus on a core value of RIM, empowering peoples ability to communicate. broad benefit Accessible solutions can benefit customers with and without disabilities. For example, the enhanced audio settings on BlackBerry smartphones can aid hearing when listening to music in a crowd. Many find the large font and high-contrast settings on a BlackBerry smartphone easier to see. Accessibility solutions can provide equal benefit to stroke victims, children with learning disabilities and persons operating in a second language.
highlights
Consideration
RIM continually seeks to understand the needs of customers with disabilities.
Cooperation
RIM cooperates with peer organizations throughout the disability community to share best practices, conduct research and develop international standards for inclusive design.
Policy
RIM works with regulators, policy makers and governments around the world to help create policies that ensure product accessibility and protect human rights.
At RIM we are empowered to act on our values and to make a very real difference in the lives of customers with disabilities.
Greg Fields, Senior Accessibility Product Manager
2011 CR REPORT 5
Technology on the front lines.
Just what the doctor ordered. Where can the impact of new technology best be seen? In the hands of workers on the front lines. RIM is working with clinicians to further drive innovation within the health-care industry with our powerful lineup of BlackBerry smartphones and the new BlackBerry PlayBook tablet.
To understand how RIM is helping to improve medical services, consider the critical role that information plays in a medical practice. Starting with the question what is wrong? the quest for information triggers a series of inquiries, tests and diagnoses before a treatment plan can be enacted. Patient information is collected verbally, through observation and with various diagnostic tests and procedures. It is imperative that the information collected is organized and shared securely in a manner that makes it accessible to every member of the team that administers care.
ADDED VALUE: Vital information is collected by the clinician to be shared with the medical team. At every step, the ability to communicate easily and to have the right information readily at hand improves the quality and efficiencies of care.

In the old paradigm, communication was cumbersome. The ability of doctors, nurses, therapists, laboratories, paramedics and other members of a medical team to work together was tied to the requirement to be in specific places at coordinated times. The old technology included a pager, hospital phone and even a fax machine, and too much time was dedicated to the hunting and gathering of critical information. BlackBerry solutions aid in the proactive distribution of vital information. Lab test results are sent electronically to the doctor in real time, and remote conferencing can take place anytime and anywhere with all medical team members. When collaboration is time-sensitive, medical professionals know when their BBM message has been delivered and when it has been read. Labor and delivery nurses can view a babys fetal tracings at the bedside, while the same images are being transmitted in real time to the physicians BlackBerry smartphone. Obstetricians and gynecologists can discuss issues, make an informed decision and relay instructions back to the on-site team. Its time-saving and potentially life-saving communication. Recognizing such potential for technology is part of the culture at RIM. Multidisciplinary teams are dedicated to working with leading health-care institutions to deploy innovative communication solutions for the medical community. Combining knowledge of the health-care environment with knowledge of communication and application technology results in a powerful partnership that yields new and innovative ways to help improve medical services at the point-of-care.
We believe mobility is critical to our customers personal and professional success. We want to deliver high quality mobility products and services to help them be successful in everything they do.
Robin Bienfait, Chief Information Officer
highlights
Quick
BlackBerry technology adds to the speed at which medical information is shared. By minimizing lags and disruptions in hospital communications, efficiencies are created that improve care delivery.
Robust
In an environment where the transfer of vital information is managed through technology, RIM creates a secure communication infrastructure for health-care providers.
Inclusive
BlackBerry solutions help clinical teams collaborate with each other and their patients, empowering them to make more informed decisions.
2011 CR REPORT 7
Global means local.
RIMs operations carry social, environmental, political and economic impact. Thats a fact that we take seriously and dedicate ourselves to managing responsibly.
Leading the way.
Fiscal 2011 was another year of growth with a continued commitment to sustainable practices and high standards in RIMs economic, social and environmental impacts. With the adoption of RIMs new Supplier Code of Conduct in fiscal 2011, we sought to extend our high standards and moved to address issues related to conflict minerals, employment standards and humanitarian practices, among others. For RIM, a global leader in wireless communications, partnerships and collaboration are an integral part of our success. This includes partnering with leading agencies and organizations in the area of corporate responsibility to develop industry standards, educate youth and improve the environment. It also includes working with our suppliers, industry groups and governments, as well as international and non-governmental organizations, on the principle that RIM will not support the use of conflict minerals. Educational outreach is a core value embedded in the roots of our company and we are proud of our continued and extended engagement with youth and academic initiatives in fiscal 2011, including funding scholarships, developing curriculum and research projects, sponsoring science fairs and, most recently, partnering with the worlds largest network of children helping children through education, Free The Children. These exciting opportunities bring value to young people around the world, offering them skills and experiences that will serve them for life.
Mike Lazaridis President and Co-CEO
Jim Balsillie Co-CEO
Within fiscal 2011 we partnered with the World Wildlife Fund (WWF) to develop a global Earth Hour application for BlackBerry smartphones and we are proud to participate in WWF-Canadas Living Planet @ Work program, which is part of our overall efforts to reduce our organizational footprint and engage our employees in sustainable conservation. Under the Proud2Be banner, employees are encouraged to engage in their communities while maintaining a healthy work-life balance. RIM offers employees several opportunities to support their communities through fund-raising drives and volunteerism in all of the regions where we operate. As global emergencies impact many of our employees, communities and customers, RIM has also instituted a corporate Disaster Relief Program to respond to such events. Our employees are committed to achieving results and we greatly appreciate their ongoing support to help RIM achieve its sustainability objectives. With a dedicated Corporate Responsibility team, we are learning more about our stakeholders priorities and putting initiatives and programs in place that will lead us forward. Efficiency has been a core value and driver of our product development from the beginning. Our BlackBerry smartphones are designed to
efficiently use scarce network capacity and they continue to lead the industry in this area. Our focus on efficiency allows for up to two times more web browsing and social networking and the ability to transfer four times more emails than other leading smartphones using the same network capacity. Corporate responsibility stems from responsible governance by the Board of Directors and the RIM executive team. At the core of our business is RIMs Code of Business Standards and Principles, which provides parameters for our business and is available on our corporate website, www.rim.com. We take a proactive approach through broad engagement and consultation as part of our international relations practices as we expand our business dealings around the world. We invite you to provide feedback on this years Corporate Responsibility Report by emailing us at corporateresponsibility@rim.com.
Educational outreach is a core value embedded in the roots of our company and we are proud of our continued and extended engagement with youth and academic initiatives.
2011 CR REPORT 9
From philosophy to actions.
RIM is devising systems to measure and communicate our impacts and the ongoing efforts to reduce and mitigate them.
corporate responsibility at riM RIM is committed to global sustainability by improving the economic, social and environmental impacts of its day-to-day operations. Many global teams implement programs across the organization to identify, implement and measure sustainable initiatives. reporting on our performance This Corporate Responsibility Report highlights RIMs global, economic, social and environmental activities for fiscal 2011, which ran from February 28, 2010, through February 26, 2011. The three case studies at the beginning of this Report demonstrate our objectives to find the best sustainable solutions and ways to interact with our stakeholders. Sustainability practices, new initiatives in operations and other opportunities are further described in the following pages under each key area of performance. RIM uses the framework of the Global Reporting Initiative (GRI) to measure and report on RIMs economic, social and environmental performance. The GRI Index for fiscal 2011 indicators is located on pages 29-34 of this Report. Last year, RIM requested that Canadian Business for Social Responsibility (CBSR) review the fiscal 2010 Report and provide recommendations for future reporting. That review assisted RIM in preparing this years Report and will continue to assist in developing reporting guidelines and priorities moving forward. Ernst & Young LLP conducted a limited assurance review of six GRI indicators, and two RIM defined indicators. The assurance letter appears in Appendix A.
Focused Measurement.
cUstoMers coMMUnity inVestor /analysts
Community organizations Local/regional/ national governments NGOs General public
Carrier partners Channel partners Enterprise customers Individual consumers
Institutional investors Individual shareholders SRI ratings agencies ICT analysts
GoVernMent
sUpply cHain
RIM Stakeholder Community

staFF
Local Regional National
Electronics contract manufacturers Parts suppliers Service providers Logistics
Employees Management and executives Co-op/intern students Recruits

eDUcation
University research University curriculum Secondary schools Grade schools
establishing Focus areas In 2009 the Corporate Responsibility team began using the Global e-Sustainability Initiative (GeSl) tool to identify key areas of focus to be included in the Corporate Responsibility Program. The GeSI tool ranks the information and communication technology (ICT) industrys areas of interest against their influence on business success and their level of importance to stakeholders. In addition to GeSI, RIM approached three stakeholder groups for feedback on priorities. Gathering input helped identify areas of interest for the Corporate Responsibility Program at RIM.
Based on the entire review process, RIM focused on five key areas of corporate responsibility in fiscal 2011: Product Sustainability Supply Chain Stakeholder Engagement Company Carbon Footprint Communities/Philanthropy

The Corporate Responsibility team created an e-mail account (corporateresponsibility@rim.com) to facilitate online comments from the stakeholder community. As corporate responsibility and sustainability initiatives expand, the review process and stakeholder involvement will be enhanced, resulting in further guidance for RIMs sustainability activities.
2011 CR REPORT 11
business
ensUrinG a sUstainable bUsiness MoDel
RIM seeks to act responsibly in all operating communities. A foundation of accountability and management principles guide day-to-day activities and assist in balancing financial performance with consideration of environmental and social impacts.
responsible Governance
the board of Directors and the business standards and principles RIMs Board of Directors, the various Board committees and their respective mandates and charters facilitate corporate governance at RIM. The Boards management oversight role is also facilitated by the independence of six of the eight Directors, the Audit & Risk Management Committee and the Compensation, Nomination, and Governance Committee (which is comprised entirely of independent Directors). For more information on each of RIMs Board of Directors, its mandate and the charters of its committees, visit http://www.rim.com/investors/. Additional information on corporate governance practices at RIM is set out in the disclosure of corporate governance practices in RIMs Proxy Circular (Management Information Circular) (http://www.rim.com/investors/governance) for its annual meeting of shareholders held on July 12, 2011. RIM has created Business Standards and Principles to foster and maintain strong principles and standards of business behavior and integrity. Subject to the application of local laws, RIM employees are expected to read, understand and comply with these standards and principles as they perform their daily work. The Business Standards and Principles documents are reviewed annually by an internal cross-functional team and updated as necessary with the approval of the Board of Directors. Any changes to the Business Standards and Principles are also communicated to all employees as part of an annual Business Standards and Principles acknowledgment program. In the spring of 2011, RIM introduced a new Code of Business Standards and Principles. It contains expanded content, is easy to read and includes more learning aids and examples to help employees understand RIMs expectations. It is expected that employees will receive related training in fiscal 2012 through a computer-based training course, currently under development.
In support of the Business Standards and Principles, RIM encourages and enables employees to report any issues or concerns to their manager, RIMs Organizational Development group, the Finance department or the Legal department. As well, RIM has created RIM Ethics Link, a system that allows anyone (including RIM employees) to report concerns anonymously, if desired, by telephone or a web-based portal. Reports made through RIM Ethics Link are investigated by internal cross-functional teams and, depending on the nature of the report, some may be referred directly to the Chair of the Audit and Risk Management Committee of the Board of Directors. Policies under RIMs Business Standards and Principles include:
Code of Business Standards & Principles Insider Trading Policy Prevention of Improper Payments Policy
risk and compliance Management RIMs Risk Performance and Audit (RPA) group provides independent assurance and advisory services to assist in the companys risk-management processes. The RPA brings a systematic approach to evaluating and improving, if necessary, the effectiveness of risk management, decision-making and governance processes. To enhance the RPAs independence, it reports directly to the Audit and Risk Management Committee of RIMs Board of Directors, which, in addition to oversight of the RPA, has other specific risk and compliance oversight responsibilities. In addition, RIM has a Risk Management and Compliance Council, consisting of senior management representing a broad spectrum of areas of the companys business, whose role is to oversee a compliance program for RIM and assist in assessing, managing and monitoring risks and compliance. The Risk Management and Compliance Council also reports to the Audit and Risk Management Committee of RIMs Board of Directors at its regularly scheduled quarterly meetings.
Management Systems
iso 27001 RIM continues to maintain compliance with ISO 27001, re-certified in May 2010 for Europe, the Middle East and Africa (EMEA) and North America. iso 9001 RIM was re-certified during the months of March, April and May 2010. Audits at Waterloo and other global locations assessed the quality capabilities of our operations in design, development, manufacturing and BlackBerry operations. iso 14001 With a successful surveillance audit at the Waterloo Manufacturing facility completed, plans are ongoing to expand the scope to Global Repair Services. RIM has also begun the process of expanding certification to include research and development activities.
2011 CR REPORT 13
business
RIM Global Presence
OVER 595 CARRIERS AND DISTRIbUTION PARTNERS IN OVER 175 COUNTRIES
providing security for our customers Security is one of the cornerstones of the BlackBerry solution. The protective measures built into the BlackBerry product line allow customers to securely access sensitive information. As a market leader in the area of information assurance and compliance, RIM is committed to independent, third-party approvals and certifications of BlackBerry security. The BlackBerry Enterprise Solution has been widely approved for storing and transmitting sensitive data by numerous government organizations around the world. customer privacy RIM is committed to protecting the privacy of its customers personal information. RIMs Privacy Policy (http://www.rim.com/legal/privacy .shtml) informs our users how we collect, use and disclose their personal information.
lawful access Lawful access is a request by national or international law enforcement authorities to telecom carriers or technology suppliers for access to user communications for the purposes of law enforcement, investigation or prosecution as duly requested under the laws of a jurisdiction. A common requirement around the world, lawful access may be required for reasons such as investigating, solving or prosecuting crime, or for ensuring national security. To balance our commitment to preserve customer privacy with our carriers local legal requirements to provide lawful access, RIM adheres to its Lawful Access Principles. Additionally, RIM does not provide special deals for individual countries and we clearly stipulate that RIM has no ability to support the access of BlackBerry Enterprise Server (BES) communications as only our enterprise clients have control over the encryption keys for these communications.
bbM tHe way oF tHe FUtUre BlackBerry Messenger (BBM) has evolved to become a powerful social networking tool. With more than 45 million users worldwide, BBM is changing the way people communicate. It offers real-time messaging with the ability to provide delivered and read receipts, share files, photos, videos and more. BBM has become a tool for easy social interaction and communicating with friends, family and business colleagues. In Indonesia, a non-profit for a new-mothers association called Asosiasi Ibu Menyusui Indonesia/Indonesian Breastfeeding Mothers Association (AIMI) has found through BBM a unique way to instantly share knowledge and best practices. It enables the organization to schedule educational classes and improve the well-being of new mothers. BBM is an integral part of their organization in sharing information among their members.
RIM is committed to conducting its business in accordance with recognized industry standards of business and social responsibility in the countries in which we operate. RIM will continue to evaluate the markets in which we operate, we will engage and express our views to government and we will continue to operate in a principled manner. riM lawful access principles 1) The carriers capabilities be limited to the strict context of lawful access and national security requirements as governed by the countrys judicial oversight and rules of law. 2) The carriers capabilities must be technologyand vendor-neutral, allowing no greater access to BlackBerry consumer services than the carriers and regulators already impose on RIMs competitors and other similar communications technology companies. 3) No changes to the security architecture for BlackBerry Enterprise Server customers since, contrary to any rumors, the security architecture is the same around the world and RIM truly has no ability to provide its customers encryption keys. Also driving RIMs position is the fact that strong encryption is a fundamental commercial requirement for any country to attract and maintain international business anyway and similarly strong encryption is currently used
pervasively in traditional VPNs on both wired and wireless networks in order to protect corporate and government communications. 4) RIM maintains a consistent global standard for lawful access requirements that does not include special deals for specific countries. content Filtering Content filtering refers to the ability to filter inappropriate and/or illegal Internet content while Internet browsing. While often applied in the home or in businesses to screen inappropriate content such as malware or pornography, content filtering requirements are generally set by local governments or established voluntarily in many countries by telecom carriers. While RIM is not an Internet service provider, we, and our competitors, will work with carrier partners or other third parties to meet local content filtering obligations by supporting required solutions in accordance with local country laws and regulations.
Security is one of the cornerstones of the BlackBerry solution. The protective measures built into the BlackBerry product line allow customers to securely access sensitive information.
2011 CR REPORT 15
business
on JUly 5, 2010,
her Majesty, Queen Elizabeth II and his Royal highness, Prince Philip, Duke of Edinburgh, honored RIM with a visit to the Manufacturing Facility in Waterloo.
A working member of groups such as the International Telecommunications Union, CTIA-The Wireless Association and DIgITAlEURoPE, RIM also consults with governments around the world on ICT policy.
Government and corporate relations

setting public policy and engaging in regulatory affairs As one of the worlds leading communications technology companies and with customers in over 175 countries, RIM has evolved its public policy into a unique global perspective. In the past year, RIM increased its global government relations presence around the world, adding on the ground government relations professionals in Mexico, Brazil, Spain and India. Through active participation in governmental proceedings, industry associations and technology standards bodies, RIM helps to drive innovation, develop global policies and promote access to leadingedge technologies. A working member of groups such as the International Telecommunications Union, CTIA-The Wireless Association and DIGITALEUROPE, RIM also consults with governments around the world on ICT policy. For example, last year RIM worked closely with the new government of the United Kingdom to find ways to achieve service delivery improvement and cost savings through the use of wireless solutions.
With product efficiency, the BlackBerry product line offers innovative and unique solutions for the use of wireless spectrum, a limited resource. We are also active in developing policy for the release of new spectrum for wireless communications in North America, Europe, Asia and Latin America. RIM works in many jurisdictions to improve various aspects of the technology industry, from the accessibility of mobile devices to people with hearing and visual impairments, to keeping conflict minerals out of the electronics supply chain and creating effective regulations for the recycling of electronic goods.
PhOTO: KEVIN FUNg
Network Efficiency
Datasmart In building and perfecting the modern smartphone, RIMs engineers learned early on that conservation of resources must be a central design principle. Today, the conservation of energy and other resources is imprinted in our companys DNA. As a result of RIMs DataSmart technology, BlackBerry smartphones are highly efficient in their use of the electromagnetic spectrum, a finite public resource essential for all wireless communications. Using the same amount of data, BlackBerry smartphones can deliver up to double or more service than their competitors when browsing, messaging, and using social media. Perhaps one of the most important benefits of RIMs DataSmart technology is that when coupled with thoughtful carrier data plans, BlackBerry smartphones are very affordable to own and operate, thus helping to bridge the digital divide. For more information, please visit http://us.blackberry.com/ataglance/ datasmart.jsp seeking solutions to Driver Distraction Mobile technology has opened up the world of communications, allowing people to connect, even when they are on the move. The issue of driver distraction is a great concern to the entire industry. RIM participates as a member of industry associations that seek to develop standards, technologies and products that minimize the interference of non-driving tasks, such as talking on the phone, with the critical demands of driving. QNX Software Systems Limited, a subsidiary of RIM, implemented two initial approaches to address driver distraction and is leading a global focus group. Working with standards organizations, governments, academia and the industry, this group will pursue additional solutions by identifying techniques and technology, defining mechanisms to manage information flow and multi-modal message formats between the driver and the automotive cockpit, coordinating subsystems and specifying performance requirements.
4X 2X
bLACKbERRY bLACKbERRY
2X
bLACKbERRY
2011 CR REPORT 17
OThER
OThER
bROWSINg
E-MAIL
SOCIAL NETWORKINg
When comparing BlackBerry smartphones to other smartphones, BlackBerry smartphones use far less data for e-mail, web browsing, instant messaging and social networking applications; therefore, our customers can benefit from lower cost data plans. The spectral efficiency that the BlackBerry solution provides also enables carriers to support a larger number of customers on their existing networks.
Based on a study conducted by Rysavy Research (http://www.rysavy.com/Articles/2011_01_Smartphone_Efficiency.pdf).
OThER
social
UnDerstanDinG oUr social iMpact
Social impacts are addressed partly through employee programs, community investment and academic outreach. Collectively, committed employees, dedicated community engagement and educational outreach initiatives also lead to innovation and growth. This is the foundation that secures our companys values and allows corporate responsibility to develop at RIM.
employees are the backbone of our business
RIM recognizes that our employees are creating the future of the company. These talented employees are dedicated to delivering innovative products and experiences for our customers around the world. They are actively working to anticipate and address the needs of RIMs various stakeholders, and a safe and healthy environment is needed to support their efforts. engaged employees are committed to excellence Cultivating an agile, inclusive environment where a broad spectrum of perspectives and ideas can be shared, enables a high level of employee engagement and satisfaction. An inclusive culture at RIM allows us to attract and retain a workforce that understands the diverse range of customers we serve and the communities in which we work and live.
Our fifth annual employee pulse survey continued to see a high level of participation. In 2010, 87% of employees responded, which is 6% above the Global High Performance benchmark. Notable improvements over the previous years survey included the categories employee engagement and learning and development. The survey helps guide, create and improve corporate programs across the organization. Providing a barrier-free environment also enables all employees to work to their maximum potential. Our newest barrier-free building is the Global Repair Services (GRS) building which follows inclusive design principles and is part of the Enabling Talents with Disabilities project. Candidates with disabilities have equal opportunities for employment with RIM, leading to a more diverse workforce.
Employee Health and Well-Being

traininG
475
first aid
erGonoMic assessMents
pHysical actiVity proGraM
1,308 3,838
participants
3,036
ergonomics
up 70% from last year

HealtH Fairs
502 570
participants
blooD Donor proGraM
Recognition by Others
RIM strives to create the best work environment for its employees through a variety of programs. We are proud to have these efforts recognized by others. canadas Greenest employers Achieving a 75% waste diversion rate from landfill by the manufacturing division, RIM was among 50 employers across the country chosen in April 2010 for this award.
donations
Fostering skills leads to innovation RIM encourages professional development for all employees through formal training, networking and on-the-job learning experiences. Courses aim to develop a diversity of skills, which range from personal effectiveness and productivity, improved communication and presentation abilities to financial and business acumen, fostering employees personal growth and career development. An automated system for goal setting, performance appraisals and individual development planning is expected to roll out in the near future. This will be in addition to a career exploration portal and a managerial 360 feedback report. The following are examples of learning opportunities at RIM: cato As an approved Chartered Accountant Training Office, RIM is able to offer a three-year rotational opportunity to employees who have completed the educational requirements of the Chartered Accountant (CA) program. Tasked with progressively complex assignments and increasing responsibilities, the participants satisfy the CA programs practical experience requirements. Graduate and Undergraduate education Development program Assists employees with payment of external academic tuition fees. supply chain academy Launched in 2010, this program prepares employees seeking certification in Advancing Productivity, Innovation and Competitive Success (APICS), Certified Production and Inventory Management (CPIM) and Certified Purchasing Professional (CPP). 2011 learning plans A learning portal and customized learning paths offer employees access to an online training library with hundreds of professional, leadership, management and technical courses. Employees also have access to a broad range of online reference materials including technical documentation and training videos.
a safe and Healthy workplace inspires creativity and productivity

A safe and healthy work environment is key to employee satisfaction and productivity. RIMs Environment, Health and Safety (EHS) Policy guides existing programs and leads to new initiatives that continually improve the workplace. Employees play an active role in these initiatives through membership in Joint Health and Safety Committees and a variety of volunteer safety programs. Globally, approximately 1,000 RIM employees are currently trained as Evacuation Safety Officers or as First Aid volunteers. employee wellness is our responsibility Since 2005, the award-winning Healthy@RIM Program focuses on engaging employees to promote a healthy and supportive work environment through wellness programs. Expanded to more global locations in the last year, ongoing health promotion initiatives focus on awareness, skill-building and supportive work environments contributing to employee comfort and health. Employees learn about wellness services and programs from EHS colleagues during health fairs that are held in major RIM global locations each year. The health fairs have evolved over the years to respond to changing needs and to increase the EHS teams global presence. More than 20% of our employee population attended fairs in fiscal 2011. In May 2009, RIM announced a goal toward achieving smoke-free properties at as many of our locations as possible. Since then, employees have been encouraged to participate in a new Smoking Cessation Program offered at RIM. Collaborative employee teams from each location are in the process of assessing site feasibility and developing site-specific recommendations to reach the overall goal.
canadas top 100 employers RIM has gained recognition in this national competition for the past four years.
the Financial posts ten best companies to work For in canada and waterloo regions top 15 employers RIM has been selected three years in a row for both of these awards.
U.K.s business in the community employer of choice With RIM as one of three companies in the U.K. to be awarded The Big Tick for a healthy workplace, our Healthy@RIM Program was recognized for its holistic and integrated approach to improving and maximizing the wellness and engagement of our employees.
2011 CR REPORT 19
social
HoliDay Donation & GiFt appeal proGraM
CANADA
1,669 toys
increase of 65.8% from fiscal 2010
TOTAL VALUE OF CASh DONATIONS
$12,990
U.S.
TOTAL NUMbER OF CASh DONORS
827 toys
increase of 31% from fiscal 2010
229
U.K.
129 toys
increase of 45% from fiscal 2010
To proactively minimize musculoskeletal injuries that can occur in office settings, RIM promotes awareness of ergonomics through online training tools, videos and on-site services. In the last year, Ergo Days were held in 28 locations and ergonomic specialists went from desk to desk offering individual workstation assessments. A recent program launched in conjunction with Ryerson University in Toronto integrates human factors into the design of the manufacturing process, offering employees ergonomic benefits in their daily work process.
tomorrow. The Perimeter Institute (PI) and the Centre for International Governance Innovation (CIGI) both aim to provide environments where the best thinking is fostered. RIM also seeks to cultivate a corporate culture that encourages people to give back wherever they see an opportunity to make a difference. employees engage in the community Now in its second year, RIMs Proud2Be program offers employees several opportunities to support their communities through fund-raising drives and volunteerism. During the 2010 spring food drive, employees collected approximately 20,000 pounds (9,070 kilograms) of food for local food banks. Further supplemented by RIM corporate donations, 17 food banks received over $100,000 toward their individual projects. The Holiday Donation and Gift Appeal Program also draws an outstanding response from employees. With nearly 1,700 toys collected and $13,000 in cash donations to charitable organizations, children around the world were excited recipients of RIM employees generosity.
Giving back to our communities

Playing an active role in the communities where we live and work is an integral aspect of RIMs culture. Whether it is sponsorship for educational growth and development, charitable donations or employees volunteering in community initiatives and youth sports, we are proud to offer our support. RIMs Co-CEOs, Mike Lazaridis and Jim Balsillie, have created institutions whose common goal is to contribute to a better
RIM provided corporate support to the Holiday Donation and Gift Appeal Program by donating over $80,000 to charitable organizations. An exciting and growing aspect of the Proud2Be program is our employees donation of 40,848 volunteer hours to various activities around the world. For example, at the RIM Rally in December 2010, Manufacturing and Supply Chain employees stuffed 240 student backpacks with school supplies and clothing, donating them to Sendem Off Smiling, a local Waterloo charity for children in need. In Irving, Texas, 90 employees volunteered at John F. Townley Elementary School for the third year in a row as part of Junior Achievement (JA) Days. In the past three years, RIM employees have taught 800 students from kindergarten through Grade 5 lessons on financial literacy, work readiness and entrepreneurship. Completing the classes in one-day periods, students earn their JA certificates, a process that usually takes five weeks. RIM employees participate in the Give Your Way Program. This initiative is available to employees in 18 global
sprinG FooD DriVe
Total Amount of Food Donated by Employees in Fiscal 2011:
11,136 pounds
U.S.
CANADA
8,630 pounds
19, 766 pounds
TOTAL AMOUNT OF FOOD COLLECTED
INCREASE OF 13% FROM FISCAL 2010
operating locations, with contributions reaching almost $400,000 in fiscal 2011. The global increase of 49% over last year is expected to grow further as the program is expanded in other locations. In addition to our employees contributions, RIM donated $65,000 through the Give Your Way Program to non-profit organizations across Canada, the U.S. and the U.K. As global emergencies impact many of our employees, communities and customers, RIM instituted a corporate Disaster Relief Program to respond to disasters. Working with the Canadian Red Cross in Haiti, Chile, Brazil and Pakistan, as well as the Government of Australia, RIM provided financial aid and BlackBerry smartphones for relief agencies in response to five major disasters in fiscal 2011.
skills and to spur their interest in science, technology, engineering and math (STEM). reaching out to engage students Through the BlackBerry Hands-on Workshop series, RIM strives to familiarize youth, from ages 12 to 18, with scientific concepts that are applicable to current technology and that encourages the pursuit of post-secondary studies in the STEM subjects. In 2010, Cryptography, Global Positioning System and International Business curricula were created and added to the existing Mobiles Made Simple and Careers workshops. In addition to Canadian students in Kitchener-Waterloo, Ottawa and Halifax, participation has been expanded internationally through the British Science Festival in Birmingham in the U.K., and in Bochum, Germany. A sponsor of the British Science Festival in September 2010, RIM provided 16 workshops to more than 400 students wanting to learn about the science behind technology. An important factor for achieving student engagement is professional development for teachers. To support and
inspiring todays youth for tomorrows world

Through outreach initiatives, sponsorships and scholarships, RIM encourages collaborative thinking in education. RIM supports opportunities in our offices, in schools, on campuses and in the community to assist youth in developing valuable business
inspire teaching of science at the grades 4 to 6 levels, RIM launched Science Made Simple, a day-long conference bringing together 41 teachers and one board representative from each of the four Waterloo and Wellington, Ontario, regional school boards. RIM partnered with the Science Teachers Association of Ontario (STAO), Scientists in School, the Engineering Science Quest (ESQ) Program, the Perimeter Institute, the RIM/NSERC Chair for Women in Science and Engineering Ontario, and nine local science outreach organizations to prepare workshop sessions. This event offered a practical learning experience through hands-on workshops and a lunchtime expo. As the response has been overwhelmingly positive, RIM plans to continue this program in future years, expanding to other locations. RIM also encourages youth in various areas such as business entrepreneurship, global leadership and team-building by working with organizations like Shad Valley and FIRST Robotics.
2011 CR REPORT 21
social
COUNTRIES WITh REgISTERED MEMbERS OF ThE bLACKbERRY ACADEMIC PROgRAM
partnering with academic institutions Offering university and college students in Canada and the U.S. opportunities to develop leadership and communication skills is an integral aspect of the Campus Ambassador Program. In 2010, 88 student ambassadors from 41 campuses were liaisons between their fellow students, co-op education offices and RIM. The ambassadors promoted RIM internships and raised awareness of the organization through information sessions and fun events, such as thumb-typing contests. Co-op, intern and summer students are a regular feature at several of RIMs global locations, with more than 2,600 students placed in Canada, the U.S., the U.K. and Germany. Not only do the students gain work experience, receive competitive pay and get the opportunity to participate in the RIM Co-op Social Committee, they are also able to apply to one of fifteen $3,000 scholarships. Applications and essays submitted by the students are reviewed by a committee and are awarded based on a students academic achievement, contribution to RIM and extracurricular involvement.
sponsoring the pursuit of learning Support for STEM activities at all levels from elementary through to post-secondary forms the core of RIMs educational sponsorship mandate. Encouraging students to pursue further studies and careers in STEM fields may help address decreasing enrollment in these areas, a critical industry concern. Sponsorship is also extended to business-related events that prepare undergraduate and postgraduate university students for recruitment into the workforce. In fiscal 2011, support to STEM programs reached more than 850,000 students. RIM, along with its U.S. carrier partners AT&T, Sprint, T-Mobile and Verizon has supported the Digital Connectors (DC) Program since 2009. Jointly run by CTIA The Wireless Association and One Economy (a global non-profit organization), Digital Connectors brings the world of communications technology to students in low-income areas through hands-on educational activities and events. Using BlackBerry smartphones and airtime supplied by the carriers, the students are able to increase their technological
literacy and acquire workplace skills. By developing curriculum for mobile applications development and providing resources through the BlackBerry Academic Program, RIM supports future generations of application, hardware and software developers. Students are able to advance their job-market skills by learning to create applications for mobile devices. In fiscal 2011, RIM distributed 1,200 smartphones to colleges and universities that offered education in wireless technologies. Working with teachers and professors globally, the BlackBerry Academic Program (http://www.us.blackberry.com/ ataglance/academic) has integrated its academic curriculum in over 300 schools across more than 50 countries. Further growth is anticipated as more schools register to participate in the program. Since 2009, RIM has been collaborating with Sheridan College in Ontario in their development of a refreshed curriculum in their Applied Computing Programs. These efforts have resulted in several new and updated courses. By the January 2011 school term, Sheridan was offering 14 classes in Mobile Computing to a total of
over 350 students. Work is ongoing to update course curricula as senior students incorporate mobile application development as part of their major projects. In Singapore and Indonesia, the BlackBerry Academic Program has aided Asia-Pacific Mobile Application Development students in developing applications for their local communities. These range from educational programs that offer a parent-teacher communication application for primary schools to advancing personal business needs with travel scheduling and stock market applications. proud to support students with exceptional computer science skills As title sponsor for the International Olympiad in Informatics (IOI), RIM played a key role in stimulating interest in computing and information technology. Held at the University of Waterloo in August 2010, the 22nd IOI brought together 312 talented students from 83 countries to share their scientific and cultural experiences and learn of the many exciting opportunities in the field.
today students; tomorrow researchers, inventors and innovators RIM funds universities as they build their capacity in transferring knowledge and bringing innovation to products. RIM invests more than $3 million annually in our partner academic institutions around the world to generate new ideas for the global wireless communications industry. The RIM research team identifies areas of interest and collaborates with professors and graduate students to conduct leadingedge research revealing new trends and innovative solutions. The RIM/NSERC Chair for Women in Science and Engineering (http://www .uoguelph.ca/engineering/cwse-entrance) at the University of Guelph is dedicated to increasing the number of female scientists and engineers in Canada. With annual donations, RIM supports outreach initiatives ranging from programs in public schools, Girl Guides summer camps, programs that assist female scientists and engineers in securing research positions and workshops on career transitions for women. Since its inception in 2008, the Chair has engaged with more than 8,000 women and girls.
150 education outreach workshops reaching 3,600 students elicited positive reactions.
Students
The presenters succeeded in informing about this extremely interesting subject and just pushed me to science and technology even more. Cryptography Workshop, grade 7 You should come more often. You showed knowledge and understanding of GPS and how math and science are incorporated. gPS, grade 7
Teacher
Great depth and development of the advancements of technology and its importance in todays society. Hands-on activities were well suited to grade level.
IN FEbRUARY 2011, RIM SPONSORED A WATERLOO REgION WE DAY A ONE-DAY EVENT DESIgNED TO LAUNCh A YEAR-LONg SET OF INITIATIVES AND ACTIONS AS PART OF ThE WE SChOOLS IN ACTION PROgRAM. ThE DAY WAS A ROCKINg, INSPIRATIONAL SUCCESS, WITh 6,000 KIDS FROM 150 LOCAL SChOOLS IN ATTENDANCE AND 175 VOLUNTEERS FROM RIM. SPEAKERS INCLUDED FORMER U.S. VICE PRESIDENT AL gORE, ThE REVEREND JESSE JACKSON AND A WIDE VARIETY OF MUSICAL PERFORMERS AND ENTERTAINMENT.
2011 CR REPORT 23
PhOTO: VITO AMATI
environment
taKinG care oF tHe enVironMent
RIM is committed to reducing its environmental footprint. Employees seek sustainable programs and policies at every stage in the life cycle of our products.
creating products with the earth in Mind
Sustainable sourcing, energy-efficient design and lighter, smaller packaging are all considered in the development of our products. As we work with our suppliers and manufacturers, our processes and policies are established to help increase the sustainability of our products. we begin our process at the source RIM is continually investigating alternative and more sustainable materials that have higher recycled content or that are more easily recyclable. Abiding by an internally generated list of restricted substances adapted from the Joint Industry Guide and various regulatory bodies, RIM has increased the number of phthalates in its Restricted Substances List and we are continuing our initiative to eliminate them from all BlackBerry smartphones, tablets and accessories, including travel chargers, USB cables and headsets. The Restricted Substances List appears in Appendix B. Humanitarian and environmental abuses, conflict issues and illegal mining of minerals and the subsequent chain of custody activities in the Democratic Republic of Congo (DRC) and adjoining countries are a grave concern for the industry. To help address this contentious situation in respect of this conflict, RIM is working with suppliers, industry groups and governments, as well as international and non-governmental organizations. RIM does not support the use of illegally mined conflict minerals that originated in the DRC and other countries, or metals derived from them, including tantalum, tin, tungsten and gold. RIM does not directly purchase these materials from any source and has sought written assurances from our tantalum capacitor suppliers that they are not using tantalum made from conflict minerals. In 2011, a cross-functional Responsible Supply Chain Management team was established to develop, implement and seek continuous improvement of RIMs Supply Chain Social
Engaging for Supply Chain Transparency

Member of the Global e-Sustainability
new boX DesiGn
Initiative (GeSI) Supply Chain Work Group, which encourages greater supply-chain transparency among electronics manufacturers, metal smelters and mining companies Member of the Electronics Industry Citizenship Coalition (EICC) and GeSI Extractives Work Group, which supports the development of a verifiable certification system that documents supply-chain transactions for minerals used in electronics Member of the EICC-GeSI Extractives Due Diligence Sub-team, contributing to the development of conflict-minerals due-diligence tools and resources Member of the EICC-GeSI ConflictFree Smelter Assessment Program, contributing to the development of an independent third-party verified conflict-free smelter list Participant in the EICC-GeSI research project conducted by RESOLVE Inc. to investigate the electronics industry supply chain for tin, tantalum and cobalt to assess relevant suppliers codes of conduct and to consider ways to enhance the transparency of the supply chain for these metals Sponsor of the International Tin Research Institute (ITRI) pilot certification program for legally mined tin originating from the DRC Supporter of multifaceted legislative approaches addressing the conflict minerals issue to help provide the industry with greater certainty that our suppliers are sourcing from conflict-free mineral processors RIM works with various stakeholders regarding the conflict minerals issue to develop and implement due-diligence and disclosure processes to meet the requirements of the U.S. Securities and Exchange Commission (SEC) and to find long-term solutions RIM works with the U.N.-endorsed OECD Due Diligence Guidance for Responsible Supply Chains of Minerals from Conflict-Affected and High-Risk Areas to align our conflict minerals due-diligence processes; RIM will participate in the OECDs Implementation Pilot that launched in May 2011
55% SMALLER 41% LIghTER
NEWLY DESIgNED ACCESSORIES
VOC-FREE INKS
REDUCED PAPER DOCUMENTATION
100% RECYCLAbLE bOx
Responsibility Program. The new RIM Supplier Code of Conduct (http://www.rim. com/investors/governance) was adopted in January 2011 and it established activities to engage and educate suppliers on that Codes standards, requirements and implementation. As an active member of the EICC-GeSI Learning and Capability Building Work Group, RIM contributes to the development and implementation of Worker-Management Communication and Health and Safety training courses for factory management and line staff. To improve Supplier Social and Environmental Responsibility (SER) Performance, RIM performs SER Risk Assessments of its suppliers. Assessments are based on analyses of SER information provided by the suppliers as well as other relevant issues and risk factors. Results are used to identify and prioritize suppliers for engagement, development and auditing. To assess conformance with our Supplier Code of Conduct, independent third-party SER audits of RIM suppliers are conducted. On completion of the audit, suppliers must develop and implement corrective action plans within specified time frames. They are also subject to follow-up audits to verify implementation of corrective actions and ongoing conformance with our Code.
its More than Just a box Moving toward a more sustainable, holistic packaging approach reduces RIMs environmental footprint in several ways. New eco-friendly packaging for BlackBerry smartphones requires less material as the size and weight of boxes are reduced. The new design allows for more than twice as many smartphones to be contained on a single shipping pallet. With fewer trips for delivery of the products, more efficient transportation and reduced emissions are achieved. In spring 2010, RIM was proud to launch a compact new box design 55% smaller and 41% lighter for BlackBerry smartphones. It is expected that most BlackBerry smartphone models will be shipped in this new box size by late 2011. The new box is also printed with UV inks that are free of volatile organic compounds (VOC), easy to disassemble and 100% recyclable. Printed paper documentation that ships with our products has been reduced and user guides are now available electronically. Lighter-weight paper is now used for printed information and new bands made of recycled paper bind the printed material on most products, replacing plastic bags in packaging. Some newly designed accessories also help to reduce the box size. The shorter and dual-function USB cable allows for connection to a computer for data transfer. The new BlackBerry charger can be used with BlackBerry micro and mini USB cables, eliminating the need for its own built-in cable. The new charger is currently available
2011 CR REPORT 25
environment
riM Manufacturing 2010 Waste Diversion from Landfill

95.0% 94.0% 93.0% 92.0% 91.0% 90.0% 89.0% 88.0% 87.0% Jan
%
Feb
Mar
apr
May
JUn
JUl
aUG
sep
oct
noV
Dec
Target
Examples of items diverted include cardboard, wood, paper, organics, scrap metal and plastic.
In early 2011, RIM launched the BlackBerry Recycling Program. This program enables customers in most U.S. states to responsibly recycle BlackBerry smartphones, tablets and associated accessories.
with various models in North America and will be available internationally for most models in 2012. In 2010, RIM introduced a design standard for core accessories packaging and plans to make the next generation of accessories packaging even more sustainable, starting with paper-based packaging for BlackBerry PlayBook tablet accessories. RIM has an ongoing initiative to select supplier facilities closer to manufacturing facilities, reducing the distance traveled for each packaging component. Goals for fiscal 2012 include replacing petroleum-based elements in packaging with fiber-based materials and packaging the items as minimally as possible without sacrificing quality. creative solutions equals less waste In 2010, RIM established a dedicated Product Sustainability team to lead efforts in reducing the environmental impact of products. By adopting Design for Environment principles and formalizing environmental considerations into the structured Research and Development design processes, RIMs goal is to design more sustainably at each stage in the product life cycle. Emphasizing energy efficiency during the design process has resulted in adjustable settings in the BlackBerry operating system. Users can effectively maximize battery life by modifying settings for the smartphone screen backlight, browser, media, camera and network connections. For more batterysaving tips, visit http://us.blackberry.com/ support/blackberry101/tips/saving.jsp.
For third-party applications that help manage battery life, visit http://appworld.blackberry. com/webstore/. The new compact BlackBerry charger is smaller and features improved energy efficiency and no-load power consumption (the amount of power consumed when the power charger is plugged in but not charging the smartphone). When connected, the smartphone stops drawing power from the charger once it is fully charged. RIM is a voluntary participant in the Rechargeable Battery Recycling Corporations (RBRC) Call2Recycle program and the Recycle My Cell program (http://www .recyclemycell.ca/overview.php). Participation in these programs facilitates responsible governance throughout the entire product life cycle. RBRC offers information regarding the environmentally sound collection and recycling of used rechargeable batteries and cell phones to customers located in Canada and the U.S. A Canadian industry initiative, Recycle My Cell, also works to minimize the amount of e-waste entering Canadas landfills by raising awareness of where customers can drop off mobile devices to be recycled. In early 2011, RIM also launched the BlackBerry Recycling Program (http://www .blackberry.com/recycling). This program enables customers in most U.S. states to responsibly recycle BlackBerry smartphones, tablets and associated accessories.
Keeping our own backyard Green

Commitment to the environment starts in our own facilities. Operating in 137 locations globally, programs have been established to minimize the environmental impact in each location. Such programs are continually improved and measured for effectiveness. alternative and sustainable power in waterloo As of 2010, six buildings on RIMs Waterloo Campus operate with 100% renewable energy from Bullfrog Power. Renewable energy is generated for Bullfrog Power from wind and hydro facilities that are certified as low-impact by Environment Canada under its EcoLogo program. Consuming a total of approximately 2,096 MWh a year, as of February 2011, these facilities operate with 100% renewable energy. When this energy is purchased, Bullfrog Power generators inject renewable energy onto the regional grid, which matches the amount of power that RIM uses. employees embrace alternative transportation RIM employees participate in the EcoCommute Pilot Program as a way to help reduce carbon emissions and traffic congestion. The program is based on a conventional transportation demand management (TDM) model. Launched in May 2010, five alternative transportation modes are currently offered while two additional options are expected to be implemented over the next year in Waterloo. campus shuttle This fast and convenient bus commutes around the RIM Waterloo Campus and can accommodate 20 passengers per trip, saving on personal vehicle use.
campus bike share Think bike
pedal, not gas pedal is the motto of a healthy, fast and convenient method used for 1,215 trips last year to move around campus. Implemented with the help of the BIXI bicycle system (named one of the 50 Best Inventions of 2008 by Time magazine), RIM installed eight bike docking stations, all powered by solar panels. Grand river transit Fares program Employees can purchase GRT fares at work. They also have access to information about routes, maps, schedules and the EasyGo trip planner from the RIM intranet. Gta commuter bus service RIM offers employees traveling to and from the Ontario Ministry of Transportation carpool parking lots in Mississauga, Milton and Halton the option to take highway coach buses with comfortable seating, electrical outlets and Internet access for their daily commutes. Guaranteed ride Home service This service provides a guaranteed, safe way to get home when unexpected emergencies arise for employees who carpool, walk, bike or use public transportation to get to work. iso 14001 certification at riMs Manufacturing Facility RIMs Manufacturing Facility is ISO 14001 certified and employees at this location are actively involved in the maintenance of certification. With energy conservation as an objective, 32 ideas were identified for savings and using energy-efficient technologies. Options to avoid utility waste through a variety of sources include HVAC, lighting retrofits, steam savings and shutdowns during holidays. Between January and December 2010, a total of 870,000 kilowatt-hours (kWh) was conserved (or the equivalent emission of 185 tons of CO2 were avoided) due to these efforts. Beginning in 2011, operations
will shift from hydro conservation to a more encompassing program of hydro, natural gas and water conservation. Employee involvement has resulted in a 93% waste diversion in 2010 at the Waterloo Manufacturing Facility. There are initiatives underway to maximize opportunities to reduce the impact of renovation waste and to transfer aspects of the Waterloo facilitys program to our global manufacturing and supply chain sites. Employees at RIMs Manufacturing Facility are engaged through green champions, education exercises, quizzes, participation at health fairs and in Earth Hour and Earth Day, as well as suggestion boxes. These initiatives help build awareness and lead to overall improvements. Upcoming initiatives include conservation of natural gas and water, a waste audit and increased waste reduction opportunities. The development of an internal cardboard reduction program through the introduction of reusable totes will also be introduced. starting a Grassroots Movement Developed by the Software Services department employees, the Green Group is dedicated to creating a greener work environment by increasing environmental awareness within the workplace. Setting and achieving measureable goals for a greener community, the group has several initiatives underway, including, for example, the use of non-disposable plates and cutlery in two locations. The Green Group also raises awareness through campaigns, a quarterly newsletter and supporting corporate-wide environmental initiatives.
RIM MANUFACTURINg EMPLOYEES SIgN A COMMITMENT bANNER
WATERLOO CAMPUS bIxI bIKE ShARE PROgRAM
2011 CR REPORT 27
environment
TOYOTA PRIUS hYbRID USED bY CORPORATE PhYSICAL SECURITY AT ThE WATERLOO CAMPUS
WWF EARTh hOUR APP
testing alternative Vehicle types In a pilot program, RIM converted one of two Toyota Prius vehicles used by Corporate Physical Security at the Waterloo campus to a plug-in hybrid in December 2010. participating in Global Forums
information and communications technology (ict) panel In November 2010, RIM worked with experts, including the International Telecommunication Union (ITU), the U.N. agency for the ICT industry. This group produced an extensive report, financially supported by RIM, on the ways that ICTs can be used to mitigate the impact of other sectors on greenhouse gas (GHG) emissions and to help countries adapt to climate change. This report (available at http://www.itu.int/ITU-T/ climatechange/itu-gesi-report.html) was presented to delegates during the COP-16 climate change talks in December 2010, held in Cancn, Mexico, by the convening body of the United Nations Framework Convention on Climate Change (UNFCC). carbon Disclosure project (cDp) In 2010, RIM responded to both the investor and water surveys conducted by CDP, a U.K.-based global organization that collects, organizes and makes available CO2 emission and water use information. Our survey results for GHG and water are available online through the CDP website (http://www.cdproject.net/).
Green it scorecard In fiscal 2011, a multi-stakeholder team completed a Green IT Scorecard to analyze and benchmark current green initiatives based on three aspects: how green issues impact business and customers; how IT contributes to corporate policies; and what IT is doing to reduce RIMs carbon footprint. The following initiatives highlight our Green IT projects: Reduced power and cooling requirements for enterprise storage within the data center by 40% Standardized data duplication for the backup environment, thereby consuming 45% less power than traditional tape drives Implemented virtualization through VMware, achieving a 30:1 ratio of virtualto-physical servers resulting in powercooling savings of approximately 300% Assisted with greening end-of-life (EOL) equipment recycling and disposal practices, directing useful hardware to charitable organizations Reduced unclaimed print by instigating Secure Pull Printing software to be deployed globally Deployed telepresence across selected RIM facilities, targeted at reducing travel time and costs as well as productivity savings and CO emissions Helping blackberry Users Find Green solutions Through a variety of applications available on BlackBerry App World, users have the ability to turn their smartphone into a tool for a greener lifestyle. Green apps (http://appworld.blackberry.com/webstore/) can calculate CO2 emissions, give home energy-efficiency tips and locate recycling centers, along with many other options to encourage a more sustainable way of living.
Making a Difference During earth Hour and earth Day In April 2010, RIM introduced the Earth Day Take Back Program. This program gives employees the ability to properly dispose of unused BlackBerry smartphones and accessories. At 80 locations globally, our employees from North America, Europe, the Middle East and Asia-Pacific held collection events, receiving a total of 14,000 older BlackBerry smartphones and accessories for recycling. RIM funded the World Wildlife Fund (WWF) Earth Hour app to help spread awareness for Earth Hour. Through wallpapers, videos and links to social networks, users responded positively to a new and engaging way to show their support for environmental initiatives. In the weeks leading up to Earth Hour on March 27, 2011, users downloaded the latest version of the app to more than 108,000 BlackBerry smartphones a significant increase over the March 2010 launch of the original app. Making connections with environmental Groups In March 2011, RIM entered into a new partnership with WWF-Canada. RIM is proud to participate in WWF-Canadas Living Planet @ Work Program, which is part of our overall efforts to reduce our organizational footprint and engage our employees in environmental conservation.
1986 Panda symbol WWF-World Wide Fund For Nature (also known as World Wildlife Fund) WWF is a WWF Registered Trademark
Gri Global Reporting Initiative Index

MeasUrinG oUr perForMance
The Global Reporting Initiative (GRI) provides RIM with an international standard for corporate responsibility and transparent disclosure of information. Using the GRI framework as a guideline, RIM has established a baseline measure of indicators that allows us to monitor our performance and strive for improvement in our processes and systems. The following GRI index presents the fiscal 2011 indicators.
2011 CR REPORT 29
strateGy anD analysis 1.1 Statement from the most senior decision-maker 2. orGanizational proFile 2.1 Name of the organization 2.2 Brands, products and/or services 2.3 Operational structure 2.4 Headquarters location 2.5 Countries in operation 2.6 Nature of ownership 2.7 Markets served 2.8 Scale of the organization 2.9 Significant changes regarding size, structure or ownership 2.10 Awards received 3. report paraMeters 3.1 Reporting period 3.2 Date of most recent previous report 3.3 Reporting cycle 3.4 Contact point for questions 3.5 Process for defining report content 3.6 Boundary of the report 3.12 GRI Content Index 3.13 External assurance 4. GoVernance, coMMitMents anD enGaGeMent 4.1 Governance structure AIF, pp. 66-68; Proxy Circular (Management Information Circular) (http://www.rim.com/investors/documents/), pp. 43-45 and schedule B AIF, pp. 66-68; Proxy Circular, pp. 43-46 and schedule B AIF, pp. 66-68; Proxy Circular, pp. 6-14 RIM Ethicslink (www.rimethicslink.com) Proxy Circular p.5-33, Compensation, Nomination and Governance Committee Charter (www.rim.com/investors/governance) RIM Code of Business Standards and Principles (www.rim.com/investors/governance) (www.rim.com/investors/governance) For example: Electronic Industry Citizenship Coalition (EICC) Supplier Code of Conduct For example: Global e-Sustainability Initiative (GeSI), Electronic Industry Citizenship Coalition (EICC) and Network for Business Sustainability; AIF, pp. 22-23 CR Report, p. 11 CR Report, p. 11 CR Report, p. 11 CR Report, p. 11 Fiscal 2011 (February 28, 2010 to February 26, 2011) July 2010 Annual corporateresponsibility@rim.com CR Report, p. 11 CR Report, pp. 10-11 CR Report, p. 29 Ernst & Young LLP, CR Report, p. 35 Research In Motion Limited Annual Information Form (AIF) (http://www.rim.com/ investors/documents) pp. 16 - 22, p.28 AIF, p. 5, pp. 30-31 Waterloo, Ontario, Canada, AIF, p. 30 AIF, pp. 30-31 AIF, p. 5 and 7 CR Report, p. 14 AIF, pp. 30-31; Annual Report (AR) (http://www.rim.com/investors/documents/), p. 11 AR, p. 64 CR Report, p. 19 Message from the Co-CEOs, p.8
4.2 Indication whether chairperson is also executive officer 4.3 Independent members at the board 4.4 Mechanisms for shareholders and employees to provide recommendations to the board 4.5 Linkage between executive compensation and organizations performance
4.6 Processes to avoid conflicts of interest at the board 4.8 Statements of mission, codes of conduct and principles 4.12 External charters, principles or other initiatives 4.13 Memberships in associations
4.14 Stakeholder groups 4.15 Stakeholder identification and selection 4.16 Approaches to stakeholder engagement 4.17 Topics and concerns raised by stakeholders
econoMic perForMance inDicators EC1 Direct economic value generated and distributed, including revenues, operating costs, employee compensation, donations and other community investments, retained earnings and payments to capital providers and governments EC4 Significant financial assistance received from government enVironMental perForMance inDicators EN3 Direct energy consumption by primary energy source EN4 Indirect energy consumption by primary source EN6 Initiatives to provide energy-efficient or renewable energy-based products and services, and reductions in energy requirements as a result of these initiatives Carbon Disclosure Project (CDP)(*) (www.cdproject.net) CDP CR Report, pp. 25-26 The new BlackBerry Charger features improved energy efficiency (increased from 63.6% to 68.3% efficiency) and no-load power consumption (European Commission IPP 4-star rating) None that RIM is aware of None that RIM is aware of None that RIM is aware of
AR, pp. 45-47 AIF, p. 27
EN9 Water sources significantly affected by withdrawal of water EN11 Location and size of land owned, leased, managed in or adjacent to protected areas and areas of high biodiversity value outside protected areas EN12 Description of significant impacts of activities, products and services on biodiversity in protected areas and areas of high biodiversity value outside protected areas EN13 Habitats protected or restored EN14 Strategies, current actions and future plans for managing impacts on biodiversity EN15 Number of IUCN Red List species and national conservation list species with habitats in areas affected by operations, by level of extinction risk EN16 Total direct and indirect greenhouse gas emissions by weight EN17 Other relevant indirect greenhouse gas emissions by weight EN20 NOx, SOx and other significant air emissions by type and weight EN26 Initiatives to mitigate environmental impacts of products and services, and extent of impact mitigation EN29 Significant environmental impacts of transporting products and other goods and materials used for the organizations operations, and transporting members of the workforce
(*) Carbon
None that RIM is aware of None that RIM is aware of None that RIM is aware of CDP CDP CDP CR Report, pp. 24-26 CDP
Disclosure Project is reported on a calendar year basis.
labor practices anD Decent worK perForMance inDicators LA1 Total workforce by employment type, employment contract and region Employment contract: perm. FT=94% (n=17,568); perm. PT=0% (n=41); student/intern=5% (n=931); contract=1% (n=158) Region: Americas=85% (n=15,884), EMEA=9% (n=1,773), APAC=4% (n=818), LATAM=1% (n=223) Gender: female=28% (n=5,211), male=72% (n=13,481) Generation: traditionalist=0% (n=8), baby boomer=9% (n=1,691), gen x=69% (n= 12,950), millennial=22% (n=4,049) By Generation: traditionalist = 0% (n=0), baby boomer= 4.9% (n=97), gen X = 7.0% (n=795); millennial=7.8% (n=182). By gender: female=7.3% (n=323), male=6.7% (n=750), unknown=0.0% (n=1). By region: Americas= 6.3% (n=835), EMEA=8.7% (n=139), APAC = 13.9% (n=93), LATAM=3.9% (n=7) Note: Average headcount is used to determine the turnover rate. This allows for consistent external benchmarking and allows us to account for significant fluctuations in headcount historically.
2011 CR REPORT 31
LA2 Total number and rate of employee turnover by age group, gender and region
LA4 Percentage of employees covered by collective bargaining agreements
Approximately 1.6% or 280 employees in France, Spain, Italy, Sweden, Brazil and Argentina are governed by a collective agreement. These collective agreements have been established as a requirement within certain geographic regions. We understand freedom of association is a human right; in jurisdictions where these collective agreements have not been established, employees have freedom of choice. As a Canadian company, we believe in a positive working environment, good industrial relations and overall employee engagement. To be competitive in an industry, organizations need to constantly benchmark a number of factors including, but not limited to, pay, benefits and severance obligations. Organizations must also review these benchmarks and compare them to the minimum requirements under the law. Based on the information from various markets, organizations would adjust their practices as needed, to meet what is deemed to be best practice in the industry. Based on these market conditions, RIM meets and or exceeds minimum notice requirements. Formal committees in place to represent sites with 20 or more employees. Total number of employees on JHSC = 226, representing 1.21% of total workforce. Injury rate: 0.77 Regional breakdown: Canada (0.92), U.S. (0.56), EMEA (0.36), APAC (0.00), LATAM (0.00) Lost-days rate: 1.61 Regional breakdown: Canada (0.46), U.S. (9.04), EMEA (0.12), APAC (0), LATAM (0) Occupational-diseases rate: 0 Absenteeism rate: unavailable. RIM does not track across all business units.Fatalities: 0 Note: This data excludes: (i) independent contractors working at RIM facilities; and (ii) injuries requiring only first aid treatment. Days refers to calendar days. Lost days begin on the first day missed after the injury day. RIM records and reports incident statistics using the ILO Code of Practice with the following exceptions: (i) incident, frequency and severity rates are reported globally and by region only; (ii) lost time incidents are recorded by the total number of incidents and the total number of days lost; (iii) only information regarding RIM employees is reported (contractors and temporary workers are not included); and (iv) RIM does not report commuting accidents, unless required by local legislation. No high-risk professions related to exposure to communicable diseases. Assistance programs are in place for employees and employees families in countries with high risk or incidence of communicable diseases and other serious diseases, including counseling available through our global Employee Assistance Provider. Our Healthy@RIM program provides online health promotion education and awareness information available to all employees globally. The EHS team provides organizational health consulting services to support employees health and their early and safe return to work when suitable.
LA5 Minimum notice period(s) regarding significant operational changes, including whether it is specified in collective agreements
LA6 Percentage of total workforce represented in formal joint management-worker health and safety committees that help monitor and advise on occupational health and safety programs LA7 Rates of injury, occupational diseases, lost days and absenteeism, and total number of work-related fatalities by region
LA8 Education, training, counseling, prevention and risk-control programs in place to assist workforce members, their families or community members regarding serious diseases
LA10 Average hours of training per year per employee by employee category
The average number of courses completed per employee rose from 4.9 in 2009 to 7.8 in 2010. There are numerous training organizations at RIM, and not all of them utilize the learning management system for tracking courses and participation rates, so this is only partial information. In addition, numerous third-party online training solutions are being utilized by different departments, and those training events are not centrally tracked at this time. External training attendance is not fully captured in these numbers. Internal training courses and funding support for external training and education (training and conferences, educational assistance and MBA assistance). Doubled to 63%, based on employee numbers for fiscal 2010 due to implementation of focused performance management tools and training. This data reflects only performance reviews that have been submitted to OD for filing. We estimate that a higher percentage of employees have completed their reviews but not submitted to OD, as performance reviews are not currently mandated.
LA11 Programs for skills management and lifelong learning that support the continued employability of employees and assist them in managing career endings LA12 Percentage of employees receiving regular performance and career development reviews
LA13 Composition of governance bodies and breakdown of employees per category according to gender, age group, minority group membership and other indicators of diversity HUMan riGHts perForMance inDicators HR6 Operations identified as having significant risk for incidents of child labor, and measures taken to contribute to the elimination of child labor. society perForMance inDicators SO1 Nature, scope and effectiveness of any programs and practices that assess and manage the impacts of operations on communities including entering, operating and exiting
See LA1
No such operations identified
RIM recognizes the impact of operations in all of our communities and looks for ways to ensure that we are engaged as a positive community partner. We engage with local community Chambers of Commerce and economic development organizations to support community activities as a corporate sponsor. The Community Relations team works with local non-profit organizations to identify areas of specific need in each community. We look for ways to integrate our skilled workforce to give back through volunteerism and we truly believe that a business needs a healthy, thriving community in order to be successful. While operating in the community, our team keeps close relationships with local municipal governments and citizens to ensure we are communicating site development plans and addressing individual concerns. With the exception of employees in countries in respect of which initial jurisdictional legal reviews are being conducted, all employees have received the anti-corruption policy. During fiscal 2011 and fiscal 2012, anti-corruption training/presentations continued in select geographies, as well as with select personnel. Additional training, including computer-based training, is expected to be implemented on a risk-based approach during fiscal 2012 as part of the companys anti-corruption program.
SO3 Percentage of employees trained in organizations anti-corruption policies and procedures
2011 CR REPORT 33
SO4 Actions taken in response to incidents of corruption
Code of ethics, anti-corruption, anti-bribery policy; anti-harassment and anti-discrimination guidelines; anti-bullying and anti-violence guidelines; diversity guidelines; RIM Ethicslink (www.rimethicslink.com). Information about safety precautions (including safe use and disposal) of BlackBerry smartphones can be found in the Safety and Product Information manual specific to each device model (available online at http://docs.blackberry.com/en/smartphone_ users/?userType=1). Within RIMs Customer Support Operations, we have a series of survey programs designed to measure customer satisfaction with respect to customer technical support experience. The following customer groups are surveyed: Technical Support Customers; Carrier End-User Customers (from the following Carriers only: AT&T, T-Mobile, Verizon, Sprint, Bell, Telus); and BlackBerry Incident-Based Support Customers; and Direct-to-RIM Customers who purchase a PlayBook tablet. We capture and report a customer satisfaction score and a Net Promoter Score based on the customers likelihood to recommend BlackBerry Technical Support. We have introduced a measure-of-effort question to some of the surveys, which measures how much effort the customer had to put forth to have their issue resolved. We also measure satisfaction with the various attributes of a support ticket (i.e., knowledge and professionalism of the RIM representative, resolution time, etc.). We only survey the same customer (determined by the customers email address) once every 30 days. Our survey is managed by a third-party vendor. We practice standard survey methodologies: survey the right customer at the right time; survey questions are designed in partnership with our vendor who provides consulting services; allow customers to opt out of the survey; use accurate and reliable data in our survey program; use a statistically relevant sample of our customer population; close the loop with the customer on negative survey responses; and provide qualitative and quantitative analysis and results. Customers have the ability to provide feedback on their technical support experience via the survey, which is emailed to them. Results, key conclusions, trends, etc. from the survey programs are centered primarily around the BlackBerry Technical Support experience and all survey results are managed through this program are about the BlackBerry Technical Support Services.
proDUct responsibility perForMance inDicators PR3 Type of product and service information required by procedures, and percentage of significant products and services subject to such information requirements
PR5 Practices related to customer satisfaction, including results of surveys measuring customer satisfaction
appendix a
inDepenDent assUrance stateMent
to the board of Directors and Management of research in Motion limited (riM)

our responsibilities We have carried out a limited assurance engagement in relation to selected performance indicators in RIMs 2011 Corporate Social Responsibility (CSR) Report (the Report) for the year ended 26 February, 2011. Our assurance engagement has been planned and performed in accordance with the International Standard on Assurance Engagements ISAE 3000 Assurance Engagements other than Audits or Reviews of Historical Financial Information. scope of our engagement We have carried out the following assurance activities:
A BlackBerry
Smartphones, tablets and accessories including travel chargers, USB cables and headsets do not have Cadmium/Cadmium Compounds (included in the internal restricted substances list) per unit content exceeding 100 parts per million in homogeneous material.
subject Matter and criteria The Subject Matter consists of selected performance indicators relating to environmental and labour indicators. The criteria used to evaluate the Subject Matter consisted of the relevant guidance contained within the GRI G3 Guidelines and WRI GHG Protocol, as well as internally developed criteria. riM Management responsibilities The Report was prepared by the management of RIM, who are responsible for the Subject Matter in the Report. In addition, management is responsible for maintaining adequate records and internal controls that are designed to support the reporting process. There are currently no legislative or regulatory requirements requiring the preparation, publication and verification of sustainability reports. level of assurance Our procedures were designed to obtain a limited level of assurance on which to base our conclusion. The procedures performed do not provide all the evidence that would be required in a reasonable assurance engagement and accordingly, we do not express a reasonable level of assurance. While we considered the effectiveness of managements internal controls in determining the nature and extent of our procedures, our limited assurance engagement was not designed to provide assurance on internal controls and accordingly we express no conclusions thereon.
limited assurance engagement, as agreed with management, in relation to selected performance indicators as reported in the Report and as listed below (the SubjectMatter) for the year ended 26 February 2011, unless otherwise indicated Direct energy consumption by primary energy source (for the period from 1 January 2010 to 31 December 2010 (the Calendar Year)); Total direct and indirect greenhouse gas emissions by weight (for the Calendar Year); Other relevant indirect greenhouse gas emissions by weight (for the Calendar Year); Total number and rate of employee turnover by age group, gender, and region; Percentage of total workforce represented in formal joint management-worker health and safety committees that help monitor and advise on occupational health and safety programs; Rates of injury, occupational diseases, lost days, and absenteeism, and total number of work-related fatalities by region; diversion rate for RIM Manufacturing and Repair Facility percentage of facility waste that is sent to recycling, compost and waste-to-fuel site facilities that would have otherwise been sent to landfill (for the Calendar Year); and
EN3
EN16
EN17
LA2
LA6
LA7
Waste
2011 CR REPORT 35
appendix a Independent Assurance Statement
work performed In order for us to express a conclusion in relation to the above Subject Matter, we have considered the following questions:
Has
limitations of our work performed Our procedures did not include providing conclusions in relation to:
The
RIM fairly presented the Subject Matter with respect to the organizational and operational boundaries and time period defined in the Report? RIM accurately collated corporate data relating to the Subject Matter from all material entities in its defined boundary? RIM collated corporate data relating to the Subject Matter from all relevant operations level data? the Subject Matter accurate and sufficiently detailed for stakeholders to assess RIMs performance? order to form our conclusion we undertook the following procedures: selected personnel to understand the key sustainability issues related to the data and processes for the collection and accurate reporting of the Subject Matter relevant, performing walkthroughs of systems and processes for data aggregation and reporting of management regarding key assumptions and the evidence to support the assumptions the accuracy of calculations performed primarily through inquiry and analytical procedures that data and statements had been correctly tran scribed from corporate systems and/or supporting evidence into the Report through observation
completeness or accuracy of data sets or information relating to areas other than the Subject Matter, and any sub-entity information reported by RIM other than in its Report, such as information contained on its website forward looking statements comparisons made by RIM against historical data
Information
Has
Managements Any The
Has
Is
Report being in accordance with requirements of the GRI G3 Guidelines other than those contained within the scope of our work, as set out above and energy-use data are subject to inherent limitations given the nature and the methods used for determining such data. The selection of different but acceptable measurement techniques can result in materially different measurements. The precision of different measurement techniques may also vary.
In
Additionally, environmental
Interviewing
Where
Inquiring
our conclusion Subject to the limitations of our scope noted above, and based on our work as described in this report, we provide the following conclusion:
Nothing
Validating
Validating
has come to our attention that causes us to believe that the Subject Matter is not, in all material respects, fairly presented in accordance with the GRI G3 Guidelines and internally developed criteria.
Chartered Accountants Licensed Public Accountants Kitchener, Canada 21 September 2011
appendix b
riM restricted substances (rrs) list
rrs a (Mandatory)
Material/sUbstance tHresHolD leVel
rrs b (reportable) (**)

Material/sUbstance tHresHolD leVel
Cadmium/Cadmium Compounds
100 ppm in homogeneous material (*) 1000 ppm in homogeneous material (*) 1000 ppm in homogeneous material (*) 1000 ppm in homogeneous material (*) 1000 ppm in homogeneous material (*) 1000 ppm in homogeneous material (*) 999 ppm 100 ppm Any content 0.1% of product weight 0.1% of product weight 0.1% of product weight 0.1% of product weight Any content
Material/Substance Polychlorinated Biphenyls and Terphenyls (PCBs, PCTs) Polychlorinated Naphthalenes Asbestos Antimony/Antimony Compounds Arsenic/Arsenic Compounds Beryllium/Beryllium Compounds Bismuth/Bismuth Compounds Brominated Flame Retardants (other than PBBs or PBDEs) Nickel/Nickel Compounds
Threshold Level Any content Any content Any content 1000 ppm 1000 ppm 1000 ppm 1000 ppm 1000 ppm In applications where nickel compounds are likely to result in prolonged skin exposure Any content 1000 ppm Any content
Lead/Lead Compounds
Mercury/Mercury Compounds
Hexavalent Chromium/Hexavalent Chromium Compounds Polybrominated Biphenyls (PBB)
Polybrominated Diphenylethers (PBDEs) including Deca-BDE Perfluorooctanesulfone (PFOS) Lead in PVC Ozone Depleting Substances Dibutyl phthalate (DBP) Di (2-ethylhexyl) phthalate (DEHP) Benzyl butyl phthalate (BBP) Certain Shortchain Chlorinated Paraffins (C10-C13) Niobium (columbium) or Tantalum derived from Coltan which is illegally mined in the Democratic Republic of Congo (DRC) Radioactive Substances
(*)Homogeneous material means a material that cannot
Polyvinyl Chloride (PVC) Selenium/Selenium Compounds Perfluorooctanoic acid (PFOA)
(**) With growing legislative restrictions around hazardous materials,
RIM also asks that the presence of the materials listed in the reportable table be reported by its suppliers so that RIM can prepare for future regulations.
Any content
be mechanically disjointed into different materials.
2011 CR REPORT 37
research in Motion limited

Research In Motion Limited (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the blackberry solution in 1999. Today, blackberry products and services are used by millions of customers around the world to stay connected to the people and content that matter most throughout their day. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe, Asia Pacific and Latin America. RIM is listed on the NASDAQ Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSx: RIM). For more information, visit www.rim.com or www.blackberry.com. 2011 Research In Motion Limited. All rights reserved. blackberry, RIM, Research In Motion and related trademarks, names and logos are the property of Research In Motion Limited and are registered and/or used in the U.S. and countries around the world. All other trademarks are the property of their respective owners.
Research In Motion Limited 295 Phillip Street, Waterloo, Ontario, Canada N2L 3W8 www.rim.com

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The world in your hands.

2011 corporate responsibility report

Socially conscious agents of change.

2 RESEARCh IN MOTION LIMITED

4 RESEARCh IN MOTION LIMITED

Technology on the front lines.

6 RESEARCh IN MOTION LIMITED

Global means local.

8 RESEARCh IN MOTION LIMITED

Mike Lazaridis President and Co-CEO

Jim Balsillie Co-CEO

From philosophy to actions.

10 RESEARCh IN MOTION LIMITED

Community organizations Local/regional/ national governments NGOs General public

Carrier partners Channel partners Enterprise customers Individual consumers

Institutional investors Individual shareholders SRI ratings agencies ICT analysts

RIM Stakeholder Community

Local Regional National

Electronics contract manufacturers Parts suppliers Service providers Logistics

Employees Management and executives Co-op/intern students Recruits

University research University curriculum Secondary schools Grade schools

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RIM Global Presence

OVER 595 CARRIERS AND DISTRIbUTION PARTNERS IN OVER 175 COUNTRIES

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Government and corporate relations

16 RESEARCh IN MOTION LIMITED

PhOTO: KEVIN FUNg

Employee Health and Well-Being

pHysical actiVity proGraM

up 70% from last year

a safe and Healthy workplace inspires creativity and productivity

HoliDay Donation & GiFt appeal proGraM

TOTAL VALUE OF CASh DONATIONS

TOTAL NUMbER OF CASh DONORS

Giving back to our communities

sprinG FooD DriVe

Total Amount of Food Donated by Employees in Fiscal 2011:

inspiring todays youth for tomorrows world

COUNTRIES WITh REgISTERED MEMbERS OF ThE bLACKbERRY ACADEMIC PROgRAM

22 RESEARCh IN MOTION LIMITED

PhOTO: VITO AMATI

taKinG care oF tHe enVironMent

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Engaging for Supply Chain Transparency

new boX DesiGn

55% SMALLER 41% LIghTER

NEWLY DESIgNED ACCESSORIES

REDUCED PAPER DOCUMENTATION

100% RECYCLAbLE bOx

riM Manufacturing 2010 Waste Diversion from Landfill

26 RESEARCh IN MOTION LIMITED

Keeping our own backyard Green

campus bike share Think bike

RIM MANUFACTURINg EMPLOYEES SIgN A COMMITMENT bANNER

WATERLOO CAMPUS bIxI bIKE ShARE PROgRAM

WWF EARTh hOUR APP

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Gri Global Reporting Initiative Index

Gri Global Reporting Initiative Index

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AR, pp. 45-47 AIF, p. 27

Disclosure Project is reported on a calendar year basis.