SE STAR

Online Studio for Artists

Creativities Sharing,

is a place to share creativities with their stories.

The Problem
Over 45,000 artists

The People
Miho Heo,

10
Only 30 artists

Executive
CR Kim, Design

Inseok Gong, Development Hoosung Kim, Finance

90
Market share chart, top 30 vs others (Painting only, 2009, Korea)

Our Market
country(year of data) sales(=transaction): USD

45 0 0 0 25 0 80 0

Number of Young and new artists in Painting Art Number of regular job for artists in a year Avg. monthly income for artists ( 700$) Annual income for 26.6% of artists

China(2008) France(2004) German(2000) japan(2006) USA(2009) Korea(2008)

62,480,954,654 11,052,553,814 2,700,000,000 1,975,035,800 1,800,000,000 763,723,150

Total :

101B USD

Solutions with weenu

Share your creative moments. Its quick and easy. Link-up related moments into a release when you finish the work. Itll become a story eventually. Notify your copyright automatically by the software. Well never force you to sell your works like other online markets. Sales is only up to you.

Business model

1. 2. 3. 4. 5. 6.

Post artwork history Artwork release Copyright notice CRM for artwork client auction, lease, sales Communication/marketing

1. 2. 3.

Enjoy original artworks and story Artwork buying Artwork information

Profit Models

Transaction fee(5%)

Artist portfolio Cloud funding Story archive service for B2B templates for artist

Art advisor

Price/Competition (/w demo)

There has been a few attempts to boost on-line art markets but none was quite successful . Although etsy.com(In 2011 total sales of 320 billion won) and fireart have appeared their market share is still negligible given that mid to low-end art markets size is about 100 trilli on won. Add to that there still hasnt been any easy to access SNS-based application for a rtists/customers. Weenu will offer better marketing opportunity for artists by a free artwork registration policy with minimized transaction fee (5% which is only one tenth of other existing services) and better shopping experience for customers by establishing direct contact between artist and customer. Weenus web/mobile based platform is a brand new marketplace both benefits artist and customer. To differentiate Weenu from existing platform, Weenu issues a QR code and copyright notice f or every posted artwork/merchandise. etsy

fireart

bigcartel

Strategy and Milestones

iPhone app launch [2012 Q2]

Web service launch [2012 Q2]

iPad app launch [2012 Q3]

Android, winphone app launch [2012 Q4]

iOS app dev. RESTful API Paypal integration

HTML 5, jQuery, CSS3 PG solution integration Virtual hosting

Image processing dev.

Android app dev. Window phone app dev.

2nd version launch for web [2013 Q1]

3rd version launch with Sub Features [2013 Q2]

Brand app development platform [2014 Q1]

Cloud integration SSO(Single Sign On) API for developers

High Indexing dev. Social funding and social gallery service

Personal app publishing service for each artists

Finance
Business model Transaction fee Portfolio item fee Note 5% of sales -template -image searching items -contents archive (B2B) 5% of raising fund Consulting fee for enterprise buying artwork, art collaboration, and events 1st year 30,000 20,000 2nd year 400,000 200,000 3rd year 2,000,000 1,000,000

Cloud funding For artwork Art advisor

10,000 30,000

80,000 100,000

200,000 500,000

total Etsy.com (7th year, 2010) Bigcartel.com(4th year, 2010) weenu.com(3rd year,

transaction(yr) 90,000 Artists(seller) 600,000 Unit : USD 314.3 MM 50MM 0.8MM 0.1MM

Unique visitors 3,700,000 (monthly) 7.2MM 1.5MM

40MM

0.1MM

5MM