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SIKKA MEDIA & ADVERTISMENT PVT LTD

SOLE RIGHTS FOR NODIA BUSES

Our company is proud to introduce a new and effective media in the shape of NOIDA CITY BUSES

You cant miss a bus

Bus is the most seen medium in town. 86% of consumers


recall a bus ad they have seen.

Bus messages are powerful, eye catching and hard to


ignore

They are ideal for retail advertisers as they give


consumers ideas and drive impulse purchases

Huge coverage and frequency


An average bus covers over 40,000 KMs every week 65% of Delhi , NCR have seen bus advertising in the last week

Great diversity of business base


Bus is appreciated by all advertisers Entertainment & Leisure dominates the medium, driven by mini launches films and shows
Entertainment & Leisure Govt,social,political Organis Telecoms Retail Finance Travel & Transport Clothing & Accessories Drink Food Media Games & Consoles Pharmaceutical Business & Industrial Motors Electronics & Household Appl Cosmetics & Personal Care Property Leisure Equipment Miscellaneous Online Retail Computers Household Equipment & Diy Mail Order Gardening & Agriculture Office Equipment & Stationery Household Fmcg

Very good spread of other categories


Suitable for all advertisers

The Industry believes there are many benefits to bus advertising


Impactful and hard to ignore
Mobility: effective for targeting specific audiences & locations High frequency medium touching people at different times & activities Strong high street presence with a proximity to POS National with high coverage and cheap CPT Great for specific categories/products e.g. films, high street retail

In summary
Bus advertising is effective nationally
People welcome, notice and remember it They respond to it They place high value on it They feel it works for all products A good creative idea will work on bus

Overview
Total Number Of Buses : 236 Total Kms Covered Daily : 65000 Approx. Areas Covered : Noida, Delhi, Greater Noida, Greater Noida Expressway, Ghaziabad, Indirapuram

*(Please see the next slide for detailed area bifurcation)

Areas Covered (Delhi)


Kashmere Gate Lal Quila ITO New Delhi Railway Station Barakhamba Mandi House Pragati Maidan Indraprastha Park Sarai Kale Khan Nizzamuddin Khel Gaon Akshardham Khel Gaon Nehru Place Dhaula Kuan Moti Bagh R K Puram Safdarjung Medical Lajpat Nagar Aashram Maharani Bagh Sarai Kale Khan Nizamuddin Kashmere Gate Lal Quila ITO Lakshmi Nagar Mod Kalka Ji Lajpat Nagar

Areas Covered (Noida & Greater Noida)


Greater Noida Depot India Oil Corporation Lotus Valley School, Noida Greater Noida Border Pari Chowk Golf Course, Gr. Noida Lakshmi Nagar Moida Mod Mayur Vihar Samachar Appts Rajnigandha Chowk Atta, Sec-18 , Noida Botanical Garden Sector-37, Noida Surajpur New Collectorate Atta, Sec- 18 , Noida Delta, G. Noida Nevada Greater Noida Depot Pari Chowk Sec- 37, Noida Lotus Valley Golf Course Jagat Farm Mirzapur Noida Mod Mayur Vihar Shashi Chowk Sec- 62, Noida Fortis, Noida Hoshiarpur Barola Bhangel

Areas Covered (Noida & Greater Noida)


Greater Noida Depot Silver City Tughalpur Pari Chowk Gr. Noida Border Badauli Mohiyapur Parsvanath Lotus Valley Sec- 37 Sec- 35 Achar Delta Jagat Farms LG round about Sharda Hospital Bajaj Knowledge Park Pari Chowk SVI AWHO Anandam Judge Colony Kashiram Mathurapuram Ajaybpur Barola Bhangel Nagla Surajpur New Collectorate Sutyana Khanpur Panchayat Nahar Mod Sikundrabad Bulandshahar Kasan Ryan Sanota Kota Kurli Bhatona Gulavati

Bus Branding

Back Pannel (6ft x 3ft )

Driver Side Pannel (13ft x 2.5ft )

6 ft. 3 ft

Conductor Side Pannel (13ft x 2.5ft)

Costing & Specification


Cost Per Bus : Rs 15,000 Per Month Printing & Mounting : Rs 2000 Display Area : Back Panel : 6ft x 3ft approx. Driver Side Panel : 13ft x 2.5ft . Conductor Side Panel : 13ft x 2.5ft Booking will be confirmed after issuing a formal Purchase Order. Minimum Duration 1 Month. 50% Advance Payment Service tax as applicable

Contact Details
Viksit Jain
(Mob)9650501033

Email Id : info@sikkamedia.com Address : Sikka House, C-60, Preet Vihar, Vikas Marg, Delhi- 110092

Thank you

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