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middle class peoples gender, age, income level, occupation, education, advertisement, product quality and product price.
What is Brand
A brand is a name, symbol, design or a combination of these identifies the products or services of a company.
Brand loyalty is more than simple repurchasing however. Customers may repurchase a brand due to situational
Sources of Methology
Our sample was middle class people, whose income
Sources of Methology
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interview.
We went on the field and collected data. We also used simple arithmetic men for prepared this
report.
We also use table and chart.
30%
70%
Male Female
19000 -25000 Tk
5%
Graduate
10%
10%
Frequency
Factors
Frequency
20%
20%
Brand
65%
70%
Frequency
25%
10%
Available
Cheaper
Quality
Factors
30%
Frequency
Strongly disagree
20%
20%
20%
Disagree Neutral
5%
Agree
Strongly agree
Factors
branded product.
Service holder and educated people are more use
branded product.
are buy a product that time they are more conscious about product quality and they are use such kind of brand this brand has better quality product.
Thank You