Evaluation

|Director & Editor | Jayantika Joshi | Flux Productions|

Brief...
Create a movie opening sequence for a film with an original plot line. It must fall under the genre of Drama or Comedy. The target audience being teenagers

Timetable...
Preliminary Planning Storyboard

1st Shoot

Editing

Re-shoot

Editing

Rough Cut - without music

Final Cut

Editing

Rough Cut 2

Editing

Case studies...
How our Sequence compares...

Comparative:
~ Female and Male lead ~ Teenagers always present ~The theme of Death ~Elements of Love story is outlined Differences: ~ Not too much is given away ~ The Male lead is the only character formally introduced

Conventions...
Kept to the idea of professionalism in our work with: Filming (shots) The film also has personalized fonts The editing is quite precise Continuity is constant Tension as which is expected in teen films is built upon

Challenge Accepted...
Challenging Conventions Male Lead dead ~(first few minutes) Not Caucasian 3 Main character introduced Not too much revealed

Social Standings...
Social

Group 1: Protagonists Represented two ways Breaks conventions Submits to some conventions
Social

Group 2: Antagonist Male or Female unidentified gender Hard to specify Facial features Hierarchically, seems stronger than Protagonist

Stereotypes...
Classic Stereotypes : Females
Beauty Weak

Appeal

Damsel in Distress

Always

has Love-life issues

caring & compassionate

Sympathetic,

Stereotypes...
Classic Stereotypes: Male
Strong Brave Always Dont

in Charge

know how to show emotions

Comparisons...
Stereotype Beauty Appeal Our Female Lead

Damsel in Distress

Love-Life Issues Caring and Compassionate

Comparisons...
Stereotype Strong Our Male Lead

Brave

Always in charge

Emotionally Bereft

Distributors...
MGM
Why? Distributed 21 Jump Street Famous distributors

Tend to successfully distribute &

advertise

Working

Title
Why?

Independent
They have produced many successfully distributed films British company

(Inter)-National...
It may do well internationally:
Teenagers The

are everywhere

audience is varied

The

film would be distributed

at the same time everywhere

Distributing...
Release Date: Near award season

1. 2. 3. 4.

Promote Book Poster/teasers release Trailer Website

Demographics...
Summary:
Our production will consist of a trio of students aged 16-17 Two of which will be the main protagonists thereby, attracting an audience of similar age There will be a cast of mixed genders but the main protagonist will be Male

May attract more females than males but the opening sequence will also include elements or horror, which will attract more Male viewers.

Psychographics...

http://www.youtube.com/watch?v=8B14zz1u8DU&safe=active

Other Audiences...
Primary

Audience = Teenagers

Secondary

Audience = Thriller Fanatics

Tertiary

Audience = Mid-20s

Mis en Scene
Clothing Lighting

Trendy & In Style

Daytime (colour graded)

Props Co-ordinated with present ideas

Location Make-up Age

Teen Not Caucasian

Race

Audience Feedback...
Most

teens preferred beauty appeal

Constant Comedy

storyline clear
is encouraged

Enjoy

Teen drama

Relatability

Camera & Editing...

Used Flip,

various Cameras

Camcorder and DSLR

how to use/invent Tripod

Learned iMovie How

use = editing precisely

to reverse shots Grading

Colour

Production Skills...
Know

how to Export Videos efficiently

Software Editing

Control

is easier

Overall
Digital

control simple

understanding

Improvements...
Precision Music

editing

Synchronisation
Grading

Colour

Preliminary Task

http://www.youtube.com/watch?v=XJ9ROEx92sI&safe=active

Improved...
Followed Followed Added Props

the Shot List

Storyboard

very few impromptu Shots

on set & on time Signed out efficiently

Camera Filming

Stuck to Schedule

Quality...
Used Used

multiple shots & angles for Scene

DSLR camera for shots

many takes

Filmed

Different

Positions

Focus/Out

of focus shots Only necessary ones

Improved Quality...
Edited

out Shaky Footage

Changed Re-Shot

angles

Some Scenes

Rough Cut #1

http://www.youtube.com/watch?v=yhUeYZQokJo&safe=active

Audience Feedback
WHAT TO IMPROVE Unclear storyline Needs sound WHAT WAS GOOD Liked the colour scale Reverse actions Serial Killer looked cool

Audience Feedback
Got audience feedback via:
Survey

Video

Written

responses

Rough cut #2 as an update

http://www.youtube.com/watch?v=yhUeYZQokJo&safe=active

Video Diaries
Our

video Diaries were all to do with updates always focused on one issue at a time

We

Link to our YouTube Channel http://www.youtube.com/channel/UC3y5R1YlewezY9xqvhILT8g

Final Cut

http://www.youtube.com/watch?v=H3XLSWuN_eY&safe=active