By Lara Nugent

The first TV advert which was aired in Britain was about toothpaste. The toothpaste advert which was in black and white went on air at exactly 9.01pm on September 22nd 1955 and went on for 70 seconds.

The BBC do not show any adverts in the middle of breaks. You have to pay a licence fee each year and the BBC use there licence fee to make there own programmes.

The embrace life advert is a well known favourite TV advert. The advert gets its message across clearly and actually gives of an emotional impact. The advert manages to draw you in further and further. There is no dramatic scenery or music which means the ad must of been a very reasonable budget. The Barclays advert had a massive impact on everyone. They are both unique and both had a humorous and a fantasy side to it. It made the product stand out as it was shown throughout the advert and it being used.

2004 onwards - Becoming the one-stop shop In 2004, after more than forty years of successful self-regulation of non-broadcast ads, the ASA/CAP system assumed responsibility for TV and radio ads. The newly-formed communications regulator, Ofcom, took the decision, in a move supported by Parliament, to contract-out responsibility for broadcast (TV and radio) advertising to the ASA system in a co-regulatory partnership. The co-regulatory agreement created for the first time in the UK a single regulator for advertising a one-stop shop for advertising complaints. To create the one-stop shop, broadcast equivalents of the non-broadcast institutions (ASA/ CAP/ Asbof) were established. A new industry committee, the Broadcast Committee of Advertising Practice, was created to write and maintain the Broadcast Advertising Codes. The Broadcast Advertising Standards Board of Finance (Basbof) was established to collect the 0.1% levy on broadcast advertising space costs and an ASA (Broadcast) was launched to administer the Codes. Although there are various constituent parts, the system runs as a single advertising regulator. This is particularly important for members of the public who want a complaints system thats easy to navigate. From under 100 complaints in its first year of operation, the ASA now receives over 30,000 complaints a year. This is mainly due to the fact that the one-stop shop ASA is well known; has a much broader remit and it is easier to complain. 2010 onwards - New digital advertising formats Over the years, the advertising self-regulatory system has responded to changes in society and media. The system is continuing to develop based on the enduring principles that ads should not mislead, harm or offend.

Video-on-demand In December 2009, following the UK Governments decision that new rules relating to video-on-demand (VOD) services should be delivered under a co-regulatory framework, the ASA entered into a co-regulatory partnership with Ofcom to regulate advertisements accompanying VOD services. VOD meant that consumers were able to watch TV-like programmes at a time of their own choosing, so it was necessary to ensure that these services were subject to similar standards to TV. As with broadcast advertising, VOD service providers who continually show ads that break the Code can be referred to Ofcom, which has the power to fine them or even revoke their license. Online advertising In 1995 the ASAs remit was extended to cover advertisements in non-broadcast electronic media, predominantly in paid-for space such as banner and display ads and paid-for (sponsored) search. However, by 2007 the Internet had become the second most-complained about medium and the ASA was turning away nearly two-thirds of the complaints it received about online advertising, because they related to claims made on companies own websites, which were not subject to ASA regulation. In September 2010 the Committee of Advertising Practice (CAP), the body responsible for writing the CAP Code announced the extension of the ASAs online remit to cover advertisers own marketing communications on their own websites and in other non-paid-for space under their control, such as social networking sites like Facebook and Twitter. Journalistic and editorial content and material related to causes and ideas - except those that are direct solicitations of donations for fund-raising - are excluded from the remit. Regulation today - Advertising under control 50 years on and advertising in the UK overwhelmingly complies with the Codes. Our compliance surveys regularly reveal that more than 97% of ads are in line with the Advertising Codes. The vast majority of TV and radio ads are pre-cleared before they go on air. There is also lots of free help and guidance available to non-broadcast advertisers publishing the many millions of non-broadcast ads in the UK each year in the form of the CAP Advice and training team who offer free, independent and expert advice on how to avoid failing foul of the rules. And because the industry is committed to making self-regulation effective, advertisements that break the Codes can be withdrawn swiftly without needing to resort to legal action. A range of sanctions can be brought to bear. For example, advertisers who continue to flout the rules can be denied access to advertising media space. Todays self-regulatory system has come a long way since 1962, winning the confidence of consumers, industry and government along the way.

Any international business venture, be it sales, advertising, or travel, are all dependant on the companies at the nation one seeks to do business in. It would work by looking of the most dominant companies in an area, and finding ways to make appointments and making deal, as in any other business. Ex: In the Netherlands, the most efficient way to do business with that area would be to study the local culture, develop an advertising campaign, and present your idea to a company in that area for evaluation.

BBC get funded adverts first started on the radio before TV. The first television advertisement was broadcast in the United States on July 1, 1941 US law, a TV advert had to have the same volume level as the show its playing between doesn't apply on the radio or on the internet. The first TV ad broadcast in the UK was on ITV on 21 September 1955, advertising Gibbs SR toothpaste. The first TV Ad broadcast in the Philippines was on ABS-CBN in 1960, advertising Tide detergent powder. Until the early 1990s, advertising on television had only been affordable for large companies willing to make a significant investment, but the advent of desktop video allowed many small and local businesses to produce television ads for airing on local cable TV services. In many countries, including the United States, television campaign advertisements are considered indispensable for a political campaign. In other countries, such as France, political advertising on television is heavily restricted, while some countries, such as Norway, completely ban political ads. In the 1960s a typical hour-long American show would run for 51 minutes excluding advertisements. Today, a similar program would only be 42 minutes long; a typical 30-minute block of time now includes 22 minutes of programming and eight minutes of advertisements - six minutes for national advertising and two minutes for local.