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Welcome To Our

Presentation

Group Members
Name

ID NO

Erfan Khandaker

11121101009

Nafizur Rahaman

11121101144

Topic
Measuring Customer Satisfaction
On

Company profile
Apple Inc. (Apple),
incorporated on January 3,
1977, designs, manufactures
and markets mobile
communication and media
devices, personal computers,
and portable digital music
players, and sells a variety of
related software, services,
peripherals, networking
solutions, and third-party
digital content and
applications

Company profile
The Company's products and services
include iPhone, iPad, Mac, iPod, Apple
TV, a portfolio of consumer and
professional software applications, the
iOS and OS X operating systems, iCloud,
and a variety of accessory, service and
support offerings.
In March 2013, the Company acquired a
Silicon Valley startup, WiFiSlam, which
makes mapping applications for smart
phones. Effective July 19, 2013, Apple
Inc acquired Lectionary Inc. Effective
July 20, 2013, Apple Inc acquired
Hopstop.com Inc. Effective August 28,
2013, Apple Inc acquired AlgoTrim AB, a
Malmo-based developer of prepackaged
software.
In November 2013, Apple Inc bought
PrimeSense Ltd. Effective December 2,
2013; Apple Inc acquired Topsy Labs Inc.

Company profile
In February 2014, Apple Inc acquired Burstly Inc.
Effective April 3, 2014, Apple Inc acquired
Novauris Technologies Ltd. Effective August 1,
2014, Apple acquired Beats Electronics LLC
(Beats).
The Company offers a range of mobile
communication and media devices, personal
computing products, and portable digital music
players, as well as a variety of related software,
services, peripherals, networking solutions and
third-party hardware and software products.
In addition, the Company offers its own software
products, including iOS, the Company's mobile
operating system; OS X, the Company's Mac
operating system and server and application
software.
The Company's primary products include iPhone,
iPad, Mac, iPod, iTunes, Mac App Store, iCloud,
Operating System Software, Application Software
and Other Application Software.

Vision, Mission, Goal,


Objectives

Vision: Man is the creator of change in this world. As such he should be above
systems and structures and not subordinate to them.

Mission: Apple is committed to bringing the best personal computing


experience to students, educators, creative professionals and consumers around
the world through its innovative hardware, software and internet offerings.

Goal: Apple's main goal is to make great products, not money, says Jonathan
Ive. The most interesting part of his speech has to do with how he explains
Apple views its mission. In contrast to what many may have thought, Ive
actually argues that high profits are a secondary goal for Cupertino. The design
guru explains that most of the effort is put into innovating and coming up with
great products.

Objectives:
To expand their sales to customers who have not yet own any Apples products.
To produce hassle free products that provides service and enjoyment for
customers.
Become an online search machine and platform for online advertising

Analysis and Findings

Major Findings
Strong growth in smartphne and tablet
markets to boost Apples revenues.
Robust outlook for mobile advertising market
provides growth opportunity.
iPhone business continue to increase.
Strongest player in mobile apps market.
Mobile advertising market is forecast to reach
approximately $25 billion by 2015.
Increasing demand of online musicand other
like cloud based service.

Conclusion:

The main conclusion that can be drawn is we found to be the most interesting
about Apple is how they are very innovative and early adapters. Apple is
usually the first company to come out with a new product line before anyone
else. This is very risky but it seems to be working to Apples advantage. This
shows that taking risks can sometimes make or break you and Apple has great
potential and has a lot to improve. Currently, Apple is demonstrating negative
aspects of TNCs, contributing to international debt crisis through exploitation
of workers. In a way, Apple is promoting debt crisis in LDCs by accessing their
labor and raw materials on the cheapest possible terms. If it is willing to play
the role of a beneficial TNC, the global economy can certainly benefit.
Furthermore, people in the least developed countries, and the environment,
will benefit as well. This requires a change from all stakeholders: the company
itself, the consumers, the shareholders, and the workers. It is important for a
TNC to progress towards beneficial behavior because this can determine
people's view on progressing towards further globalization, as influenced by
neo-liberalism.

Thanks to all

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