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Company history:
BMW is the ultimate driving machine. Manufactured by the
German company, BayerischeMotorenWerke AG, BMW stands for
both performance and luxury. The company was founded in
1916 as an aircraft-engine manufacturer and produced engines
during World War I and World War II. It evolved into a motorcycle
and automobile maker by the mid-20th century, and today it is
an internationally respected company and brand with 53 billion
(about $76 billion) in revenues in 2008.
Company profile
Type - Aktiengesellschaft
Industry - Automotive
Worldwide sales
Series of car
PRODUCT OF BMW
BMW accessories
Watches
Pros to BMW
Cons to BMW
Area of Improvement
Area of Improvement
BMW should asses again and again and asses the needs and
wants of the customers to creat understanding about the product
very well.
Thank you