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4

THE ECONOMICS OF THE PUBLIC SECTOR

10

Externalities

Market Failure
Recall from Chapter 7:
Adam Smith had argued that the
invisible hand of the marketplace leads
self-interested buyers and sellers to an
outcome in which the total surplus of
society is maximized.

But markets can fail. Why?

CHAPTER 10 EXTERNALITIES

EXTERNALITIES AND MARKET


INEFFICIENCY
An externality is the uncompensated
impact of one persons actions on the
well-being of a bystander.
Als action may affect the well-being of
Betty, a bystander.
If Al pays no compensation (when his
action has a negative effect on Betty) nor
receives a reward (when his action has a
positive effect on Betty), the effect of Als
action on Betty is called an externality.
CHAPTER 10 EXTERNALITIES

In this case, Al will ignore the effects of


his action on Betty when deciding
whether or not to take the action
Therefore, Al may take this action even if
it is undesirable for society
And, conversely, Al may refuse to take
this action even if it is desirable for
society
In other words, when actions have
external effects, societys total surplus
might not be maximized in the free
market equilibrium
Government intervention may be able to
increase total surplus
CHAPTER 10 EXTERNALITIES

EXTERNALITIES AND MARKET


INEFFICIENCY
When the impact of a persons action
on a bystander is harmful, the
externality is called a negative
externality.
When the impact on the bystander is
beneficial, the externality is called a
positive externality.

CHAPTER 10 EXTERNALITIES

Society and the Individual


Socially desirable activity

Individually desirable activity

To figure out the


extent of an activity
that is ideal for
society, we need to
compare the benefits
and coststo society
of an additional unit
of that activity

To figure out the


extent of an activity
that is ideal for an
individual, we need to
compare the benefits
and coststo the
individualof an
additional unit of that
activity

Society and the Individual


Socially desirable activity

Individually desirable activity

An additional unit of
an activity is socially
desirable if and only if
its social benefit
exceeds its social cost

An additional unit of
an activity is
individually desirable
if and only if its
individual benefit
exceeds its individual
cost

Society and the Individual


Socially desirable activity

Individually desirable activity

An additional unit of
an activity is socially
desirable if and only if
its social benefit
exceeds its social cost

An additional unit of
an activity is
individually desirable
if and only if its
individual benefit
exceeds its individual
cost

Social
benefits

Social
costs

Individu
al
benefits

Individu
al costs

Society and the Individual


Socially desirable activity

Individually desirable activity

An additional unit of
an activity is socially
desirable if and only if
its social benefit
exceeds its social cost

An additional unit of
an activity is
individually desirable
if and only if its
individual benefit
exceeds
individual
When there are no externalities,
there is its
no difference
between social benefits and individual
cost benefits, and no
difference between
social costs and
individual costs.
Individu
Individu
Social

Social
benefits

costs

al
benefits

al costs

Society and the Individual


Socially desirable activity

Individually desirable activity

An additional unit of
an activity is socially
desirable if and only if
its social benefit
exceeds its social cost

An additional unit of
an activity is
individually desirable
if and only if its
individual benefit
exceeds
individual
When there are no externalities,
there is its
no difference
between social benefits and individual
cost benefits, and no
difference between
social costs and
individual costs.
Individu
Individu
Individu

Individu
al
benefits

al costs

al
benefits

al costs

Therefore, in this case, whats individually ideal is also whats


socially ideal. Therefore, the equilibrium quantity is also the
optimum quantity, as Adam Smith had argued.

Society and the Individual


Socially desirable activity

Individually desirable activity

An additional unit of
an activity is socially
desirable if and only if
its social benefit
exceeds its social cost

An additional unit of
an activity is
individually desirable
if and only if its
individual benefit
But when there are positive and negative externalities,
exceeds its individual
social benefits = individual benefits + positive externalities,
and cost
social costs = individual
costs + negative externalities.
Individual

Individual
benefits +
positive
externalities

costs +
negative
externaliti
es

Individu
al
benefits

Individu
al costs

Therefore, whats ideal for the individual may not be whats

Society and the Individual


Socially desirable activity

Individually desirable activity

When there are positive externalities,


social benefits = individual benefits + positive externalities,
and
social costs = individual costs.
Individual
benefits +
positive
externalities

Individual
costs

Individu
al
benefits

Individu
al costs

Therefore, the individual ignores positive externalities that affect


bystanders. Therefore, an activity may be undesirable to the
individual but desirable to society. Therefore, when there are
positive externalities, the equilibrium quantity of an activity
will be less than the optimum quantity of that activity.

Society and the Individual


Socially desirable activity

Individually desirable activity

When there are positive externalities,


social benefits = individual benefits + positive externalities,
and
social costs = individual costs.
Individual
benefits +
positive
externalities

Individual
costs

Individu
al
benefits

Individu
al costs

Therefore, the individual ignores positive externalities that affect


bystanders. Therefore, an activity may be undesirable to the
individual but desirable to society. Therefore, when there are
positive externalities, the equilibrium quantity of an activity
will be less than the optimum quantity of that activity. But
this problem can be fixed (a) with corrective subsidies and (b)

Society and the Individual


Socially desirable activity

Individually desirable activity

When there are negative externalities,


social benefits = individual benefits, and
social costs = individual costs + negative externalities.

Individua
l benefits

Individual
costs +
negative
externaliti
es

Individu
al
benefits

Individu
al costs

The individual ignores negative externalities that affect bystanders.


Therefore, an activity may be desirable to the individual but
undesirable to society. Therefore, when there are negative
externalities, the equilibrium quantity of an activity will be
more than the optimum quantity of that activity.

Society and the Individual


Socially desirable activity

Individually desirable activity

When there are negative externalities,


social benefits = individual benefits, and
social costs = individual costs + negative externalities.

Individua
l benefits

Individual
costs +
negative
externaliti
es

Individu
al
benefits

Individu
al costs

The individual ignores negative externalities that affect bystanders.


Therefore, an activity may be desirable to the individual but
undesirable to society. Therefore, when there are negative
externalities, the equilibrium quantity of an activity will be
more than the optimum quantity of that activity. But this
problem can be fixed (a) with corrective taxes and (b)

Corrective Taxes and Subsidies


We have just seen that when externalities
exist the equilibrium outcome may not be
the same as the optimum outcome
But we have seen before that a tax
reduces the equilibrium output and a
subsidy increases the equilibrium output
Therefore, any gap between the
equilibrium and optimum outputs can be
closed with taxes and subsidies
CHAPTER 10 EXTERNALITIES

17

Society and the Individual


Socially desirable activity

Individually desirable activity

When the individual receives a subsidy equal to the positive


external effects of the activity,

Individual
benefits +
positive
externalities

Individual
costs

Individual
benefits +
subsidy
(positive
externalities)

Individu
al costs

the individual can no longer ignore the positive externalities that


affect bystanders. Therefore, in this case, whats individually
ideal is also whats socially ideal, and the equilibrium quantity
is also the optimum quantity.
A subsidy like this is unusual because it increases the total surplus.
Such corrective subsidies are called Pigovian subsidies .

Society and the Individual


Socially desirable activity

Individually desirable activity

When the individual has to pay a tax equal to the negative


external effects of the activity,

Individua
l benefits

Individual
costs +
negative
externaliti
es

Individu
al
benefits

Individual
costs +
Tax
(negative
externalitie
s)

the individual can no longer ignore the negative externalities that


affect bystanders. Therefore, in this case, whats individually
ideal is also whats socially ideal, and the equilibrium quantity
is also the optimum quantity.
A tax like this is unusual because it increases the total surplus. Such
corrective taxes are called Pigovian taxes.

Coase Theorem: Private


Bargaining
When private citizens can bargain
with each other without too much
difficulty, the equilibrium and
optimum outcomes may be brought
closer to each other without the need
for government intervention (in the
form of Pigovian taxes and
subsidies).
CHAPTER 10 EXTERNALITIES

20

Negative Externalities
Automobile exhaust
Cigarette smoking
Barking dogs (loud pets)
Loud stereos in an apartment building
The Club, an anti-theft device for cars

CHAPTER 10 EXTERNALITIES

21

Dealing with negative


externalities

Should we completely ban an activity


that has negative externalities?
Should we
Should we
spaces?
Should we
Should we
buildings?
Should we
CHAPTER 10 EXTERNALITIES

ban all cars?


ban all smoking in public
muzzle all dogs?
ban stereos in apartment
ban The Club?
22

Dealing with negative


externalities

How should we determine the extent


to which activities that have negative
externalities should be tolerated?
We can evaluate virtually any policy
proposal by asking how it would
affect total surplus.
Recall from Chapter 7, the concept of
total surplus.
CHAPTER 10 EXTERNALITIES

23

Positive Externalities
Immunizations
Education
Restored historic buildings
Research into new technologies
LoJack, an anti-theft device for cars

CHAPTER 10 EXTERNALITIES

24

EXTERNALITIES AND MARKET


INEFFICIENCY
Externalities can cause markets to
become inefficient.
We saw in chapter 7 that total surplus is
maximized in a perfectly competitive
economy.
But when there are externalities, this is no
longer true:
total surplus might be less than the maximum
achievable.

This might provide a justification for


government intervention.
CHAPTER 10 EXTERNALITIES

25

EXTERNALITIES AND MARKET


INEFFICIENCY
Negative externalities from the
production or consumption of a good
can cause markets to produce more
than is socially desirable.
Positive externalities cause markets to
produce less than is socially desirable.
If and when markets fail (to produce the
socially desirable quantity), government
intervention may be necessary.
CHAPTER 10 EXTERNALITIES

26

Figure 1 The Market for Aluminum


When there are no externalities in
aluminum production or
consumption, the equilibrium
quantity (QMARKET) maximizes social
surplus.

Price of
Aluminum

Supply
(private cost)

Equilibrium

Demand
(private value)
0

QMARKET

Quantity of
Aluminum

Welfare Economics Without Externalities: A


Recap

When there are no externalities, the


equilibrium quantity:
is efficient
maximizes total surplus
Total surplus = total benefits total costs

is the socially desirable quantity

CHAPTER 10 EXTERNALITIES

28

Social, private, and external costs


When the production of aluminum causes
pollution
Social cost of aluminum = private cost +
external cost
Private cost is the cost to aluminum
producers of the raw materials and labor
used in production
External cost is the cost to bystanders of
having to deal with the effects of
pollution
CHAPTER 10 EXTERNALITIES

30

Figure 2 Pollution and the Social Optimum


Price of
Aluminum

Social
cost
Unit Cost of
pollution

Supply
(private cost)

Optimum
Equilibrium

Demand
(private value)
0

QOPTIMUM

QMARKET

Quantity of
Aluminum

Figure 2 Pollution and the Social Optimum


Price of
Aluminum

Social
cost
Unit Cost of
pollution
Optimum

G
B

E F

C
D

H I

Equilibrium

Supply
(private cost)

Total
Surplus
Equilibriu ABCD G
m
Optimum ABCD

L
Demand
(private value)

QOPTIMUM

QMARKET

Quantity of
Aluminum

Public Policies for Negative


Externalities
What can be done to get the market
to reduce production to the socially
optimal level?
Social
Price of
Aluminum

cost

Supply
(private cost)
Optimum

Equilibrium

Demand
(private value)
0
CHAPTER 10 EXTERNALITIES

QOPTIMUM

QMARKET

Quantity of
Aluminum

35

Market-Based Policy: Put a Tax on Negative


Externalities
Either the producers or the consumers (or
both) of aluminum can be taxed
We saw in chapter 6 that a tax reduces the
equilibrium output, and that is exactly what we
want.

A tax solves the problem by forcing the


consumers and producers of aluminum to
internalize the externality of aluminum
Internalizing an externality involves altering
incentives so that people take account of the
external effects of their actions.
CHAPTER 10 EXTERNALITIES

36

Recall: The Effect of a Tax


Price

Price buyers pay


Supply

Tax
Price without tax
Price sellers
receive
Demand
0

Quantity after
tax

Quantity before
tax

Quantity

Negative externalities should be


taxed
When there are negative externalities,
the free market equilibrium output
exceeds the socially optimum output
Therefore, it is socially desirable to
reduce output
A tax would reduce output
Therefore, a tax is a socially desirable
response to a negative externality
But how big should the tax be?
CHAPTER 10 EXTERNALITIES

38

Tax > External Cost is too much


Price of
Aluminum

Social
cost
Unit Cost of
pollution

Supply
(private cost)

Optimum
Tax

Equilibrium

Desired output
reduction

Demand
(private value)
0

The tax is too large and


reduces output too much

QOPTIMUM

QMARKET

Quantity of
Aluminum

Tax < External Cost is too little


Price of
Aluminum

Social
cost
Unit Cost of
pollution

Supply
(private cost)

Optimum
Tax

Equilibrium

Desired output
reduction

The tax is too small and


reduces output too little

QOPTIMUM

QMARKET

Demand
(private value)
Quantity of
Aluminum

Tax = External Cost solves the problem!


Price of
Aluminum

Social
cost
Unit Cost of
pollution

Optimum
Tax

Equilibrium

Now the tax is exactly


equal to the external
cost. It reduces the
quantity by exactly the
ideal amount.

QOPTIMUM

QMARKET

Supply
(private cost)
We saw earlier that reducing
output from QMARKET to QOPTIMUM
increases total surplus.
Now we see that a tax can do
this. (So, unlike what we saw in
Chapter 8, not all taxes reduce
total surplus.) This is a
Pigovian tax.

Demand
(private value)
Quantity of
Aluminum

Figure 2 Pollution and the Social Optimum


Price of
Aluminum

Social
cost
Unit Cost of
pollution

Optimum
Equilibrium

Supply
(private cost)

Another way to
ensure that QOPTIMUM
is produced is to
use tradable
pollution permits.

Demand
(private value)
0

QOPTIMUM

QMARKET

Quantity of
Aluminum

Tradable Pollution Permits


The government can do the following:
require permits for aluminum production
issue QOPTIMUM permits by auctioning them
off

Each permit will sell for a price equal to


the unit cost of pollution
The effect will be identical to a Pigovian
tax equal to the unit cost of pollution

CHAPTER 10 EXTERNALITIES

43

Tradable Pollution Permits


The price of each tradable pollution
permit will be equal to the unit cost
of pollution
Why?

CHAPTER 10 EXTERNALITIES

44

Positive Externalities: Examples

A technology spillover is a positive


externality that is created when a
firms innovation not only benefits the
firm, but enters societys pool of
technological knowledge and benefits
society as a whole.
Education benefits the student and
also all members of society who are
affected by the student
CHAPTER 10 EXTERNALITIES

46

Figure 3 Education and the Social Optimum

Price of
Education

Supply
(private cost)

Optimum
Equilibrium

Social
value

Demand
(private value)
0

QMARKET

QOPTIMUM

Quantity of
Education

Total
Surplus

Figure 3 Education and the Social Optimum

Equilibriu AB
m

Price of
Education

Optimum ABF

Supply
(private cost)

F
E

Equilibrium

Optimum

D
Social
value

Demand
(private value)
0

QMARKET

QOPTIMUM

Quantity of
Education

Supply-Demand and Positive Externalities

The intersection of the supply curve


and the social-value curve determines
the optimal output level.
The optimal output level is more than the
equilibrium quantity.
The market produces a smaller quantity
than is socially desirable.
The social value of the good exceeds the
private value of the good.
CHAPTER 10 EXTERNALITIES

50

Subsidies for positive externalities


What can be done to get the market
to increase education to the optimal
level?
A subsidy for either students (buyers
of education) or educational
institutions (sellers) will work.
A subsidy will make students and
educational institutions internalize
the positive externality of education
CHAPTER 10 EXTERNALITIES

51

Subsidies for Positive Externalities: example

Recall that technology spillovers are


positive externalities
Therefore, the equilibrium level of
spending on research will be less than the
socially desirable level
Government intervention may promote
technology-enhancing industries
Patent laws are a form of technology policy
that give the individual (or firm) with patent
protection a property right over its invention.
The patent is then said to internalize the
externality.
CHAPTER 10 EXTERNALITIES

52

PRIVATE SOLUTIONS TO
EXTERNALITIES
Government action is not always
needed to solve the problem of
externalities.
In some cases, the free market ends
up maximizing total surplus even
when there are externalities

CHAPTER 10 EXTERNALITIES

53

PRIVATE SOLUTIONS TO
EXTERNALITIES
Moral codes and social sanctions
Charitable organizations
Integrating different types of
businesses
Contracting (bargaining, negotiations)
between those causing the
externalities and those affected by
the externalities
CHAPTER 10 EXTERNALITIES

54

The Coase Theorem


The Coase Theorem is the
propositiondue to Ronald Coase
that if people can bargain without
transaction costs over the
allocation of resources, they can
solve the problem of externalities
on their own.
Transaction costs are the costs that
people incur in the process of agreeing
to and following through on a bargain.
CHAPTER 10 EXTERNALITIES

55

Bob, Spot, and Jane and Ronald Coase


Bob and Jane are room mates. Bob gets Spot, a noisy dog, as a
birthday gift.
Benefit = $500;
Benefit = $1000;
Cost = $800
Cost = $800
Social optimum

Bob returns Spot

Bob keeps Spot

Government
solution

Bob forced to pay


$800 tax. Bob returns
Spot

No action required.
Bob keeps Spot

Private solution:
Jane has right to
quiet

Jane sues to enforce


Bob pays Jane $800.
her right. Bob cant
Bob keeps Spot
afford to pay Jane a
big enough bribe. Bob
returns Spot

Private solution:
Jane pays Bob $500.
Jane cant afford to
Bob has right to
Bob returns Spot
pay Bob a big enough
keep Spot
bribe. Bob keeps Spot
Coase Theorem: Private solutions to externalities can work
56

Dick, Spot, and Jane and Ronald Coase


Note that when the free market
outcome is not optimal, bargaining
between Bob and Jane will bring about
the optimal outcome, irrespective of
who is favored by the law
The law is important in other ways,
however. For example, in one case in
which the law favors Bob , Jane has to
pay a $500 compensation to Bob to get
him to return Spot
CHAPTER 10 EXTERNALITIES

57

Coase Theorem: Exercise


In the case of pollution by an
aluminum factory, how might
production of the socially desirable
amount be brought about without
taxation by the government?
Why might Coases solution fail, as a
practical matter, in this case?

CHAPTER 10 EXTERNALITIES

58

Why Private Solutions Do Not Always Work

Sometimes the private solution fails


because transaction costs are so high
that private agreement is not possible.
Bob might get greedy and try to haggle
with Jane for more than $500
Change the story by substituting three
people (Jan, Jeanne and Joan) instead of
Jane. Jan, Jeanne and Joan may find it hard
to raise $500 for Bobs compensation. Each
might try to free ride on the others.
CHAPTER 10 EXTERNALITIES

59

PUBLIC POLICY TOWARD


EXTERNALITIES
When externalities are significant and
private solutions are not found,
government may attempt to solve the
problem through
command-and-control policies.
market-based policies.

CHAPTER 10 EXTERNALITIES

60

PUBLIC POLICY: Command-andControl Policies


Such policies usually take the form of
regulations:
Forbid certain behaviors.
Require certain behaviors.

Examples:
Requirements that all students be
immunized.
Stipulations on pollution emission levels set
by the Environmental Protection Agency
(EPA).

CHAPTER 10 EXTERNALITIES

61

PUBLIC POLICY: MARKET-BASED


POLICIES
Taxes and subsidies can align
private incentives with social
efficiency.
We have seen this already
These corrective taxes and
subsidies are called Pigovian
taxes and subsidies.
They were originally proposed by
the British economist, A. C. Pigou.

CHAPTER 10 EXTERNALITIES

62

PUBLIC POLICY TOWARD


POLLUTION: Command-andControl

If the EPA decides it wants to reduce


the amount of pollution coming from
a specific plant, it could
tell the firm to reduce its pollution by a
specific amount (i.e. regulation).
levy a tax of a given amount for each
unit of pollution the firm emits (i.e.
Pigovian tax).

CHAPTER 10 EXTERNALITIES

63

PUBLIC POLICY TOWARD


POLLUTION: Market-Based
Pigovian Taxes on the producers or
consumers of pollution
Tradable pollution permits that allow
the voluntary transfer of the right to
pollute from one firm to another.
A firm that can reduce pollution at a low
cost may prefer to sell its permit to a firm
that can reduce pollution only at a high
cost.
CHAPTER 10 EXTERNALITIES

64

Figure 4 The Equivalence of Pigovian Taxes and


Pollution Permits
(a) Pigovian Tax
Price of
Pollution

Pigovian
tax

P
1. A Pigovian
tax sets the
price of
pollution . . .

Demand for
pollution rights
0

Q
2. . . . which, together
with the demand curve,
determines the quantity
of pollution.

Quantity of
Pollution

Figure 4 The Equivalence of Pigovian Taxes and


Pollution Permits
(b) Pollution Permits
Price of
Pollution

Supply of
pollution permits

Demand for
pollution rights
0
2. . . . which, together
with the demand curve,
determines the price
of pollution.

Quantity of
Pollution
1. Pollution
permits set
the quantity
of pollution . . .

Policy Exercises
Should we punish the use of SUVs
and promote the use of smaller cars?
Should we force car makers to sell
cars with higher mileage?
Should we limit the use of gasoline
by each car owner?
Should we tax gasoline?
Should we tax all fuels based on the
damage each fuel causes?
CHAPTER 10 EXTERNALITIES

67

Any Questions?

CHAPTER 10 EXTERNALITIES

68

Summary
When a transaction between a buyer and
a seller directly affects a third party, the
effect is called an externality.
Negative externalities cause the socially
optimal quantity in a market to be less
than the equilibrium quantity.
Positive externalities cause the socially
optimal quantity in a market to be greater
than the equilibrium quantity.
CHAPTER 10 EXTERNALITIES

69

Summary
Those affected by externalities can
sometimes solve the problem
privately.
The Coase theorem states that if
people can bargain without a cost,
then they can always reach an
agreement in which resources are
allocated efficiently.
CHAPTER 10 EXTERNALITIES

70

Summary
When private parties cannot
adequately deal with externalities,
then the government steps in.
The government can either regulate
behavior or internalize the externality
by using Pigovian taxes or by issuing
pollution permits.

CHAPTER 10 EXTERNALITIES

71

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