Professional Documents
Culture Documents
INDUSTRIAL
PSYCHOLOGY
Introduction
It is a branch of psychology devoted to
organizations and the workplace.
"Industrial-organizational psychologists
contribute to an organization's success by
improving the performance and well-being
of its people. An I-O psychologist
researches and identifies how behaviors
and attitudes can be improved through
hiring practices, training programs, and
feedback systems.
Test
Pre-employment testing is a common form
of screening. Aptitude tests can provide
valuable information regarding applicants
personality traits, practical skills,
intellectual ability and more. Conducting a
psychometric test could have avoided the
situation as the employer would have
become aware of particular personality
traits of the applicant prior to placement.
Application
An application for employment, job
application, or application form (often
simply called an application) is a form or
collection of forms that an individual
seeking employment, called an applicant,
must fill out as part of the process of
informing an employer of the applicant's
availability and desire to be employed, and
persuading the employer to offer the
applicant employment.
Interview
The interviewing process is a good method
of filtering best talent matching with
required job, and used by almost all
companies across the globe. A structured
interview that reflects the positions needs
and company requirements commonly
provides added value to the employer, and
also plays an important role in the process
of establishing good interpersonal
communication links.
Types of Interview
Behavioral Interviews
Exit Interview
Lunch and Dinner Interviews
Group Interviews
Interviewing in a Public Place
Second Interviews
Telephone Interviews
Video Interviews
Decision Making
State The Problem
Identify Alternatives
Evaluate The Alternatives
Make A Decision
Implement Your Decision
Performance appraisal
planning systematic description of
employee strength and weaknesses
The manager assessing should avoid
biasness and tactless criticism
remunerating staff means timely
payments
training and developing staff.
meeting legislative requirements.
Job satisfaction
Decentralized decision making. An
organizational model where authority
extents through out the organization.
Centralized decision making is when
authority rests in hands of few top
management.
Job satisfaction also depends on type
of supervisor and nature of work.
WORKING ENVIORNMENT
Environment plays an important role
in job satisfaction. All businesses
must ensure their workplace whether this is a factory, office or
shop - meets minimum health and
safety standards.
MORALE PRODUCTIVITY
Managers cannot overlook employee
morale when evaluating a team's
success or productivity. Although it is
often difficult to measure and takes
several data points to gauge its
impact, when morale is low, you feel
it. Unfortunately, low morale is
contagious and can spread like a
cancerous cell through a team or
organization.
Types of communication
Star communication . Low morale
Chain communication. job satisfaction
Circle communication. High morale
ADVERTISING
Advertising is a form of communication that
typically attempts to persuade potential
customers to purchase or to consume more of
a particular brand of product or service.
Types of Advertisements
Print Advertising: newspapers, magazines, local
entertainment guides, etc.
Online Advertising: pay per click, search engines, banners,
flash movies, etc.
Media Advertising: radio, television, Internet radio, etc.
Outdoor Advertising: billboards, sporting events, etc.
Mobile Advertising: print on car, billboard towed by truck,
billboard on bus, etc.
Quality of an advertisement
Message must attract and hold
attention.
Color,size,layout.
Message clear and meaningful.
It must be remembered.