Professional Documents
Culture Documents
Huzefa
Deepti
Dinesh
Vinay
Harmanjeet
ABOUT COMPANY
• April 1st,1976 - Founded
14000
12000
10000
8000
6000
4000
2000
0
1998 1999 2000 2001 2002 2003 2004 2005
Desktops Desktops
Notebooks Notebooks
iPod iPod
Peripherals Peripherals
ANALYSIS
SWOT ANALYSIS
STRENGTHS WEAKNESSES
One of the oldest hardware Focusing on internal engg.
manufacturers. more than marketing
Existing
Supplier rivalry in the Customer
industry
Bargaining power of buyers
Substitutes
EXISTING RIVALRY
Windows OS and media player for playing music and
video ( Microsoft)
Knowledge Management