E-Business and ECommerce

Moniruzzaman Bhuiyan Click to edit Master subtitle style

Institute of Information Technology University of Dhaka mb@du.ac.bd www.tinyurl.com/monirb

4/28/12

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What is this?
Successful e-businesses are those that recognize the needs of their target audiences and match those needs with relevant content. many successful online ventures have been started by students on college campuses (see the Campusfood.com feature). The terms e-business and emb@du.ac.bd | 4/28/12 commerce, often confused with one www.tinyurl.com/monir

Types & Examples

Types: B2B and B2C
Examples: Retailing on the Web Medical Services Online; Health and Nutrition Online Travel , entertainment Transportation and Shipping
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Features/Framework

Displaying and managing products Displaying and managing categories of products Embedding products, listings, and categories into other aspects of a website or web application (after all, it is a framework we are creating!)
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More..

Providing a shopping basket to store products and quantities of the products a customer wishes to purchase Calculating shipping cost Based on products and/or their weights, Based on delivery address Based on custom rules (for example free shipping to orders over a fixed amount) Tax cost calculations Managing discount codes Managing gift certificates Providing referral discounts Processing payments Allowing customers to manage their account Allowing us and other administrators to manage the store Along with these features, we are also going to look at the following functionalities:

Deploying the framework into a live store environment Backing up and restoring the store Enabling secure connections to the live store using SSL

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Key modules

Products User Search Web 2.0 Shopping basket Support Checkout

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PHP Ecommerce

Why PHP? There are a number of design and architectural patterns

Model-View-Controller (MVC) Registry Singleton

Object PHP
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Payments

Paypal.. Voucher Cheque Cash

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security

HTTPS The security of the server itself is one aspect of security that needs consideration. This can be broken down into two primary areas: Server software Firewall and network traffic Password
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CMS and E-commerce

Zen Cart OsCommerce Drupal (Ubercart, Drupal Commerce) Joomla

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M-Commerce
MCommerc e = ECommerc e+ Wireless web
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M-Commerce

E-Wallet M-Shopping M-Entertain M-Banking M- Information

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F-Commerce/S-commerce

Using Facebook or other social media Facebook market size $34bn Amazon, Apple in fcomerce Facebook application API http://socialcommercetoday.com/
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Marketing your business: E-way

CRM PPC Web statistics SEO Viral marketing

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Legal, Ethical & Social issues

Privacy on the Internet Right to Privacy Internet and the Right to Privacy Network Advertising Initiative Employer and Employee Protecting Yourself as a User
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Legal, Ethical & Social issues

Health, Social Interaction and the Internet Social Health Children and the Internet Socio-Economic Segregation Accessibility Online Activism
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Online Charities and Non Profit mb@du.ac.bd |

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eCommerce/eBusiness Plan

Summary Market, Customer Product Development(1, 2 3 year) Marketing strategy (1, 2 3 year) Finance Management/Organization
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References

Deitel, P.J., Dietel, H.M. and Steinbuhler, K. (2001) e-Business and e-Commerce for Managers, Prentice Hall. Peacock, M. (2008) Selling Online with Drupal e-Commerce: Walk through the creation of an online store with Drupal's e-Commerce module, Packt Publishing.
mb@du.ac.bd | Peacock, M. (2010) PHP 5 ewww.tinyurl.com/monir

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Questions

??

Slide available in www.scribd.com/monirbhuiyan

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