Global laptop industry

Dhruva college of management

Term paper submission Under the guidance of Dr. Satya Prasad V.K

By : S. Madhu Sudhan(Roll no : 73) S. Shiva kumar (Roll no : 101)

Meaning of laptop
Laptop computers, also known as notebooks, are portable computers that you can take with you and use in different environments. They include a screen, keyboard, and a track pad or trackball, which serves as the mouse, they have a battery which allows them to operate without being plugged into a power outlet. Laptops also include a power adapter that allows them to use power from an outlet and recharges the battery. Among the best-known makers of laptop computers are IBM, Apple, Compaq, Dell, and Toshiba.

Histrory
The IBM 5100, the first commercially available portable computer, appeared in September 1975, and was based on the SCAMP prototype. In the year 1981 ibm announced laptopsized portable computer, the Epson HX-20 . The first laptops using the flip form factor appeared in the early 1980s. The Dulmont Magnum was released in Australia in 1981 82, but was not marketed internationally until 198485. The $8,150 ($18,540 today) Grid Compass 1100, released in 1982, was used at NASA and by the military among others.

 The Gavilan SC, released in 1983, was the first computer described as a "laptop" by its manufacturer From 1983 onward, several new input techniques were developed and included in laptops, including the touchpad (Gavilan SC, 1983), the pointing stick (IBM ThinkPad 700, 1992) and handwriting recognition (Linus Write-Top, 1987).
Displays reached VGA resolution by 1988 (Compaq SLT/286), and colour screens started becoming a common upgrade in 1991 with increases in resolution and screen size occurring frequently until the introduction of 17"-screen laptops in 2003.

Table of major laptop brands

Company name
Apple

Models

Present ceo

Profit
US$ 25.922 billion

MacBook, macbook Tim cook pro, macbook air Inspiron , vostro, XPS. ME laptop, ME notebook, leaptop Michale saul dell Harsh chitale

Dell Hcl

US$ 2.63 billion

$567 million

Sony
Toshiba

Vaio
Dynabook , portege, qosmio

Howard stringer
Norio sasaki

US$ 2.96 billion

US$1,660.8 million

Major brands and manufactures

There is a multitude of laptop brands and manufacturers; several major brands, offering notebooks in various classes, are listed in the table. The major brands usually offer good service and support, including well-executed documentation and driver downloads that will remain available for many years after a particular laptop model is no longer produced. Some brands are specializing in a particular class of laptops, such as gaming laptops (Alienware), selling highperformance laptops (Hp Envy), netbooks (EeePC) and laptops for children (OLPC).

 Many brands, including the major ones, do not design and do not manufacture their laptops. Instead, a small number of Original Design Manufacturers (ODMs) design new models of laptops, and the brands choose the models to be included in their lineup. In 2006, 7 major ODMs manufactured 7 of every 10 laptops in the world, with the largest one (Quanta Computer) having 30% world market share. Therefore, there often are identical models available both from a major label and from a low-profile ODM in-house brand.

 Battery-powered portable computers had just 2% worldwide market share in 1986. However, laptops have become increasingly popular, both for business and personal use. Around 109 million notebook PCs shipped worldwide in 2007, a growth of 33% compared to 2006. In 2008 it was estimated that 145.9 million notebooks were sold, and that the number would grow in 2009 to 177.7 million. For Microsoft Windows systems, the average selling price (ASP) showed a decline in 2008/2009, possibly due to lowcost netbooks, drawing US$689 at U.S. retail in August 2008. In 2009, ASP had further fallen to $602 by January and to $560 in February. While Windows machines fell $129 in these seven months, Mac laptop ASP declined just $12 from $1,524 to $1,512.

Sales

Sales growth
Last year was one of the most discouraging for PC makers as consumers hit hard by the recession started pinching their pennies. But 2010 saw a big reversal of last year's decline: Gartner released data on Tuesday that showed mobile PCs grew to just under 50 million units during the first quarter of 2010. That's an increase of 43.4 percent from the same quarter a year ago, good enough to be the best quarter for mobile PC makers in eight years. Intel profits jumped 433 percent for the first quarter, compared to the same period a year ago, mostly thanks to the strength of its mobile chip sales.

 Though they did well, the first quarter of 2010 could also be the last hurrah for mininotebooks, or Netbooks. They saw a spike in growth of 71 percent from the same period a year ago, but in some geographic regions their sales are already beginning to slow. That's because consumers are "beginning to understand the limitations of mininotebooks, especially in the face of aggressive price cuts of regular notebooks," said Gartner analyst Mika Katagawa. The average mobile PC was sold for $732, compared to a year ago, when the average price was $868.

 Apple:

Present scenario

Apple's financial reserves were greater than those of the US Government. Jobs was replaced by Tim Cook o and Jobs became Apple's chairman. Prior to this, Apple did not have a chairman and instead had two colead directors, Andrea Jung and Arthur D. Levinson, who continued with those titles. On October 4, 2011, Apple announced the iPhone 4S, which includes an improved camera with 1080p video recording, a dual core A5 chip capable of 7 times faster graphics than the A4, a voice recognition system named Siri, and cloud-sourced data with iCloud. It was released on October 14, 2011. On October 29, 2011, Apple purchased C3 Technologies, a mapping company, for $240 million. C3 is the third mapping company Apple has purchased so far.

 Sony Finance and Revenue: In May 2011, Sony expected to lose a total of 260 billion yen ($3.2 billion) for the year, due to the effects of the Japanese earthquake. The forecast of a $3.2 billion loss was quite different than its earlier projection of a profit of 70 billion yen ($857 million) for the year.

 Dell: On August 16, 2010, Dell announced its intent to acquire the data storage company 3PAR. On September 2, 2010 Hewlett-Packard offered $33 a share, which Dell declined to match. On February 10, 2010, Dell acquired KACE Networks a leader in Systems Management Appliances. The terms of the deal were not disclosed. On November 2, 2010, Dell acquired Software-as-aService (SaaS) integration leader Boomi. Terms of the deal were not disclosed.

 Lenovo:
As of October 1, 2011, 58% of Lenovo stock was held by the general public, 34% by Legend Holdings Limited, and 8% by other entities. The Chinese Academy of Sciences owns 36% of Legend Holdings. In November 2010, it was reported that private equity firms TPG Capital and General Atlantic were seeking to exit Lenovo with a HK$1.56 billion share placement.

Yang dramatically increased his ownership stake in by acquiring 797 million shares in 2011. As of June 2011, Yang owns an 8 percent stake in Lenovo.

Advantages of using laptops

Productivity Immediacy Up-to-date information Connectivity All-in-One Battery Low power consumption

Disadvantages
Performance Upgradeability Ergonomics and health Possible effect on fertility Equipment wear Parts replacement Heat cooling Battery life

Conclusion
Notebook industry is the future of personal client pc market. Gaming industry being itself in very nascent stages. There are several series in dell and HP which cater to this group already. High speed connectivity and low weight notebooks generally are most demanded ones today. Though notebooks are seen as the replacement of desktops most of the times , it is still a long way before notebooks sales overtakes that of desktops in number of units.